OMNICOM, MEDIA

Omnicom Media Group New York Massachusetts

07.08.2025 - 18:00:31

OMNICOM MEDIA GROUP AGENCIES OUTPERFORM FOR GROWTH ACROSS ALL FOUR REGIONS

designed to directly connect upper funnel media investments to sales. OMG was the most honored media group at the festival, earning the highest combined total of Lions and short list placements; and OMD was named Media Network of the Year, with PHD coming in a close second.  

As of this writing and based on the most recent numbers reported in the COMvergence dashboards that provide a moment-in-time snapshot of the new business landscape, OMG currently holds the best YTD total new business record (wins minus losses, inclusive of retentions) among the Big Six global media groups ($4.6 billion). The COMvergence  provisional reporting also shows OMG agencies OMD and PHD topping the COMvergence North America and global total new business dashboards, respectively.

Powered by its recent Gap, Inc win, OMD North America's total new business wins YTD stand at $654.9 million. Globally, PHD – which successfully defended Volkswagen Group, HP and Sainsburys this year while also winning new  media AOR assignments from Priceline, David Yurman and Firehouse Subs – is currently in the lead for total new business with close to $3 billion YTD. With OMD and Hearts & Science (which counts Tapestry, Hanes and Lovesac among its 2024 wins) currently sitting at #2 and #6, respectively, at this moment Omnicom Media Group is the only media holding company with three agencies – and its entire agency portfolio - in the top 10 for total new business for 2024 YTD, based on provisional reporting.  

About Omnicom Media Group
Omnicom Media  Group (OMG), the media services division of Omnicom Group Inc. (NYSE: OMC), delivers transformational experiences for consumers, clients, and talent. Powered by the Omni marketing orchestration system, OMG connects best -in-class capabilities that enable our full-service media agencies OMD, PHD and Hearts & Science to deliver more relevant and actionable consumer experiences; more productive and proactive client experiences; and more collaborative and rewarding talent experiences for the more than 26,000 people serving the world's leading brands in OMG agencies around the globe.

Global

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