RBC cuts target for Mercedes-Benz stock to EUR 44.00

Published on 10/23/2026 at 10:08 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWS

Q3 sales fell 6.00 percent to 491,700 on October 7, 2026. Mercedes-Benz stock costs EUR 41.11 on October 23, 2026, 0.51 percent below its Xetra close.

Analyst target and reporting date

RBC cut its Mercedes-Benz target from EUR 54.00 to EUR 44.00 on October 14, 2026.
Mercedes-Benz sold 491,700 cars and vans in the third quarter, down 6.00 percent year over year.
Mercedes-Benz stock trades at EUR 41.11 at 10:03 a.m. CEST at Lang & Schwarz on October 23, 2026, 0.51 percent below the Xetra close of October 22, 2026.
Mercedes-Benz will publish third-quarter results on October 28, 2026.
Market capitalization stood at EUR 39.4 billion as of October 23, 2026.

Trading-Floor mit Bildschirmen voller Aktiencharts und Automobildaten — Börsen-Editorial zeigt Trading-Floor mit Kurscharts zum Handel der Mercedes-Benz Group AG (DE0007100000) an der Xetra, Illustration mit AI erstellt.

Mercedes-Benz Group (ISIN DE0007100000) stock was trading at EUR 41.11 at Lang & Schwarz on October 23, 2026 at 10:03 a.m. CEST, down 0.51 percent versus the Xetra close of October 22, 2026 at EUR 41.32. The latest analyst move came from RBC, which cut its target from EUR 54.00 to EUR 44.00 on October 14, 2026, according to Admiral Markets.

RBC target reflects China pressure

The target cut arrived after Mercedes-Benz reported weak global vehicle demand in China. The company sold 491,700 cars and vans in the third quarter, down 6.00 percent from the prior-year period, while battery-electric vehicle sales rose 52.00 percent to 78,100, according to Mercedes-Benz Media on October 7, 2026.

The regional split explains the tension in the sales picture. Mercedes-Benz Cars sold 132,300 vehicles in Asia, down 25.00 percent year over year, including an 8.00 percent decline in worldwide passenger-car sales to 407,200. Outside China, Cars sales increased 1.00 percent.

Three dated signals for Mercedes

On October 7, 2026, Mercedes-Benz reported 491,700 cars and vans sold in the third quarter, including 78,100 battery-electric vehicles. On October 14, 2026, RBC cut its target from EUR 54.00 to EUR 44.00. On October 23, 2026, the stock stood at EUR 41.11 at Lang & Schwarz, 0.51 percent below the Xetra close.

Which dates matter next?

Mercedes-Benz will publish its third-quarter 2026 results and hold the related analyst conference call on October 28, 2026, according to the company's Investor Relations page. The same calendar lists a Sustainability Update for November 10, 2026.

Stock sits above its yearly low

The EUR 41.11 Lang & Schwarz price is EUR 2.22 above the 52-week low of EUR 38.89 and EUR 21.23 below the 52-week high of EUR 62.34, both as of October 23, 2026. The next earnings release will show whether the new model pipeline can offset pressure in China and support margins.

Mercedes-Benz stock was trading at EUR 41.11 at Lang & Schwarz on October 23, 2026 at 10:03 a.m. CEST, 0.51 percent below the Xetra close of October 22, 2026 at EUR 41.32. The further course of trading is shown by the continuously updated real-time quote of Mercedes-Benz stock.