4711 Original Eau de Cologne, eau de cologne

4711 Original Eau de Cologne - 3.4 oz Fresh Spray

Published on 09/11/2026 at 15:23 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWS

4711 Original Eau de Cologne in the 3.4 oz spray format is priced at $18.98. Mäurer & Wirtz positions the brand in a long-running fragrance line.

Architektur-Render im Parfuemgeschaeft mit Eau de Cologne im Ausstellungsbereich — Architektur-Render im Parfuemgeschaeft mit Eau de Cologne zum Thema 4711 Original Eau de, neutrales Tageslicht, Illustration mit AI erstellt.

4711 Original Eau de Cologne in the 3.4 oz spray format opens with citrus, then settles into a classic eau de cologne profile. Walmart lists the bottle as a fresh spray and shows a price of $18.98.

What The Bottle Shows

The Walmart listing names the format as 3.4 oz / 100 ml, with a spray form and eau de cologne concentration. It also describes the scent family as fresh and names the fragrance blend with sandalwood oils, citrus fruits, oranges, lemons, and grapefruit.

The same listing shows the product as a unisex scent and gives the shelf price at $18.98. That puts the bottle in the lower end of the U.S. fragrance aisle, where compact eau de cologne sprays often compete on size and concentration rather than longevity claims.

Brand And Ownership

4711 is the consumer brand on the bottle, while Mäurer & Wirtz is the company that acquired the 4711 fragrance rights from Procter & Gamble in 2007. Mäurer & Wirtz's brand page still highlights 4711 Original Eau de Cologne alongside 4711 Remix and Acqua Colonia.

Wikipedia's 4711 entry and Mäurer & Wirtz's own brand page both place 4711 inside the company's fragrance portfolio. That matters for shoppers comparing it with other classic colognes that keep the old label but no longer sit with the original owner.

Price, Size, And Comparison

The 3.4 oz bottle gives buyers a familiar counter-size format, and Walmart also lists a 6.8 oz version in the same brand family. The larger size appears at $22.84 on Walmart's brand browse page, so the smaller bottle carries the cheaper outlay while the bigger bottle changes the value picture per ounce.

For shoppers who want a straightforward citrus eau de cologne without a heavy formula or a niche-price tag, the 3.4 oz bottle stays easy to place. The scent profile, spray form, and sub-$20 price make it a simple classic rather than a dense, high-concentration fragrance.

Where It Sits Now

4711 Original Eau de Cologne remains a heritage-style fragrance with a clear product identity, a 3.4 oz bottle size, and a U.S. retail price that stays accessible. The bottle makes the most sense for readers who want a traditional citrus eau de cologne in a compact spray format.