Livraria Lello hosted Jen Fisher launch on 26 September
Published on 09/27/2026 at 17:49 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWS
Livraria Lello hosted the launch of Jen Fisher’s Hope Is the Strategy in Porto on 26 September 2026. The event took place at the bookshop’s Cultural Auditorium, bringing a current literary programme into one of Portugal’s best-known historic bookshops.
The venue is also known locally as a place where books, architecture and cultural events share the same setting. The launch therefore connected a contemporary discussion about work and wellbeing with a building that has served readers since the early twentieth century.
Jen Fisher’s book launch took place on 26 September
The launch was listed by the organiser as an event at Livraria Lello’s Cultural Auditorium. The book, Hope Is the Strategy, presents hope as a strategic skill linked to work, leadership and wellbeing.
The programme included an opening session with António Pedro Pinto, Executive Director in Portugal at The Reset and Happiness Camp and Head of Marketing and the Mood Lab at Lionesa Business Hub. Claude Silver, Chief Heart Officer at VaynerX, moderated the conversation. The event programme for 26 September placed the launch directly inside the bookshop’s cultural venue.
The date was within the current reporting period, which runs from 22 September to 27 October 2026. For travellers arriving after 26 September, the launch itself is a past event rather than a future item, but it records the auditorium’s role in the venue’s 2026 programme.
Livraria Lello links a 1906 building with new cultural work
The historic bookshop opened in Porto on 13 January 1906. Engineer Francisco Xavier Esteves designed the building, whose Neo-Gothic structure also incorporates Art Nouveau elements. Its setting gives the September launch a clear architectural context: the event was held in a space connected to a working bookshop rather than in a separate conference centre.
The interior includes a stained-glass skylight inscribed with Decus, sculpted tributes to Portuguese writers and wooden bookshelves. A red staircase is another defining feature of the visitor route. The official history records the building’s opening and its architectural design, while a heritage record for the bookshop places it at Rua das Carmelitas 144 in Porto.
That combination of historic fabric and planned programming is the most relevant link between the launch and the landmark. Jen Fisher’s discussion occupied a cultural auditorium within a building whose central identity remains tied to printed books and reading.
From the red staircase to the Cultural Auditorium
Livraria Lello has expanded its role beyond conventional retail while retaining the original bookshop as the beginning of a visit. The operator describes the site as a place for literature, art and architecture, and its current programme includes exhibitions, collections and spoken-word events alongside book launches.
The September event also followed the opening of a new auditorium earlier in 2026. This gives visitors a useful distinction: the red staircase, stained glass and bookshelves belong to the historic core, while the auditorium provides a dedicated setting for conversations and literary programming.
Visiting Livraria Lello: what travellers from Western Europe should know
- The Hope Is the Strategy launch took place on 26 September 2026 in the Cultural Auditorium at Livraria Lello.
- The launch was a specific cultural event, not a permanent change to the bookshop’s historic interior or visitor route.
- The address is Rua das Carmelitas 144, Porto, Portugal, in the city centre.
- The building contains stairs, including the notable red staircase, as well as narrow interior circulation around bookshelves and historic architectural details.
- Portuguese is Portugal’s official language, and the national currency is the euro.
For a visit after the event, the enduring draw is the relationship between a functioning bookshop and its 1906 architecture. The launch has ended, but the Cultural Auditorium remains part of the site’s current cultural identity.
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Frequently asked questions about Livraria Lello
When did Jen Fisher’s book launch take place at Livraria Lello?
The launch of Hope Is the Strategy took place on 26 September 2026 in the Cultural Auditorium.
What is Livraria Lello?
It is a historic bookshop in Porto that opened in 1906 and was designed by Francisco Xavier Esteves. The building combines Neo-Gothic and Art Nouveau elements.
Where is Livraria Lello and how do you get there?
Livraria Lello is at Rua das Carmelitas 144 in Porto, Portugal. Its central setting places the bookshop within Porto’s historic city area.
