UK the Most Suited Market in Europe for Electric Vehicles Despite Current Pessimism, New Geotab® Report Finds
07.08.2025 - 18:08:41 | prnewswire.co.ukThe report reveals that by going electric, British private and public sector organisations could reduce the total cost of ownership (TCO) per vehicle by £13,279 over a seven-year period, equating to a saving of £876,414 on a large fleet of 100 vehicles.
These numbers were calculated using Geotab's proven EV Suitability Assessment (EVSA) tool, which helps fleets transition to electric vehicles. EVSA uses telematics data to understand a fleet's specific needs to make a tailored EV adoption recommendation. It maps the fleet's driving patterns against real-world EV performance metrics to pinpoint which fleet vehicles can be replaced with an EV available in that market. The tool also provides a forecast of the financial savings and environmental benefits of making the switch, taking into consideration the purchase price along with fuel and maintenance costs.
When evaluating the suitability of replacing an ICE vehicle with an EV, Geotab looks at two essential factors: Is there a range-capable electric model that can meet the existing daily driving requirements and does it make economic sense to make the switch? Driving patterns can have a major impact on fleet electrification potential as they determine whether a suitable replacement vehicle is available that satisfies the vehicle's range needs while saving money.
For a replacement to be considered range-capable, it needs to be able to drive 98% of the days that year on a single charge. This 2% margin allows outlier days to exclude abnormal driving distance days outside of standard usage. For it to be considered suitable, the EV would have to be both range-capable and economical, i.e. have a TCO that is lesser or equal to a new replacement ICE model.
The full Geotab 'Taking Charge: On the road to an EV future' is available to download, where the full methodology for the above calculations are provided.
Notes to editors:
*ACEA Tax Benefits and Purchase Incentives: https://www.acea.auto/files/Electric_cars-Tax_benefits__purchase_incentives_2023.pdf
About Geotab:Geotab is a global leader in connected transportation solutions. We provide telematics — vehicle and asset tracking — solutions to over 50,000 customers in 160 countries. For more than 20 years, we have invested in ground-breaking data research and innovation to enable partners and customers, including Fortune 500 and public sector organisations, to transform their fleets and operations. With over 4 million subscriptions and processing more than 75 billion data points a day, we help customers make better decisions, increase productivity, have safer fleets, and achieve their sustainability goals. Geotab's open platform and Marketplace, offers hundreds of third-party solution options. Backed by a team of industry leading data scientists and AI experts, Geotab is unlocking the power of data to understand real-time and predictive analytics — solving for today's challenges and tomorrow's world. To learn more, visit www.geotab.com/uk follow @GEOTAB on X and LinkedIn or visit the Geotab Blog.
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View original content:https://www.prnewswire.co.uk/news-releases/uk-the-most-suited-market-in-europe-for-electric-vehicles-despite-current-pessimism-new-geotab-report-finds-302119248.html
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