Two thirds of PR Pros can't prove their work helps their business or client: CoverageBook

CoverageBook United Kingdom England

Just 1 in 3 PRs track the commercial impact of their work - while 66% are focused on driving high volumes of coverage31% of PRs have seen budgets cut in the last year, but a staggering 50% of those respondents believe this would have been less likely if they could better prove commercial relevanceNew free tool 'CoverageImpact' helps PRs prove the value of their work and bridge this disconnectView original content:https://www.prnewswire.co.uk/news-releases/two-thirds-of-pr-pros-cant-prove-their-work-helps-their-business-or-client-coveragebook-302069345.html

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