Xiaomi EV Sales Dip in January Following Record December

Xiaomi KYG9830T1067

Xiaomi's electric vehicle deliveries for January 2026 came in at over 39,000 units, marking a notable decline from the more than 50,000 vehicles delivered in December. This pullback aligns with broader seasonal trends in China's automotive sector, where the start of a new year is typically softened by reduced government subsidies, model transitions, and weaker consumer demand.

The company has set an ambitious delivery target of 550,000 vehicles for the full year 2026, which averages out to approximately 46,000 units per month. Achieving this goal will require a significant acceleration in sales from the spring onward, following this slower January opening. The upcoming refreshed SU7 sedan is expected to be a primary growth catalyst in this effort.

Looking back, Xiaomi's 2025 performance was robust, with total annual deliveries reaching 411,837 vehicles. This figure substantially exceeded the firm's initial goal of 300,000 units. The breakdown shows the SU7 sedan accounted for 258,164 of those deliveries, while the YU7 SUV, launched in June, contributed 153,673. Since its market entry, Xiaomi EV has delivered over 551,000 vehicles to customers.

Model Mix Sees a Shift

A significant shift occurred within the product lineup in January. The YU7 crossover SUV now constitutes the majority of monthly deliveries. Founder Lei Jun confirmed this model is currently leading volume. Meanwhile, availability of the original SU7 sedan has become limited as Xiaomi prepares for a comprehensive facelift of the model.

Pre-sales for the updated SU7 commenced on January 7th. The new generation features substantial upgrades, including a CLTC-rated range extending up to 902 kilometers and the inclusion of LiDAR sensors as standard equipment across all variants. These enhancements come with a price increase of roughly 6.5%, setting the starting price at RMB 229,900 (approximately USD 33,070). Market launch is anticipated for March or April.

Competitive Financing and Manufacturing Scale

In a competitive move, Xiaomi introduced a low-interest, 7-year financing option for all YU7 variants in mid-January. Lei Jun characterized this initiative as a direct counter to similar promotional financing offers from Tesla in the Chinese market, highlighting the intensifying price competition among EV makers.

Manufacturing capacity continues to expand. The 500,000th vehicle rolled off the production line at Xiaomi's Beijing plant in November 2025—a milestone reached just 19 months after the start of production.

Key Data Points:
- January 2026 deliveries: Over 39,000 units
- Month-over-month decline from December: Approximately 22%
- Current delivery leader: YU7 SUV
- Starting price for new SU7: RMB 229,900