PayPal Shares Face Mounting Skepticism as Analysts Downgrade Outlook
12.12.2025 - 03:08:04PayPal US70450Y1038
Market optimism for a swift turnaround at PayPal has been significantly dented by a stark reassessment from Wall Street. In a move that underscores growing concerns, Bank of America rescinded its buy rating for the digital payments giant this Thursday, simultaneously slashing its price target. The focus has shifted decisively from narratives of rapid growth to a more sobering reality: the path to reclaiming its former momentum appears longer and more costly than previously anticipated.
The core of the analysts' pessimism lies in the persistent underperformance of PayPal's traditional "Branded Checkout" business. Efforts to revitalize this central revenue segment are progressing more slowly than market experts had hoped. The downgrade reflects a trio of critical challenges now facing the company:
- Anticipated Contraction: Current expectations point to a decline in the checkout segment for the fourth quarter.
- Delayed Impact: Recent product innovations and user experience enhancements have yet to translate into the hoped-for increase in consumer engagement.
- Strategic Costs: The company's roadmap now designates 2026 as an "investment year," signaling a period of elevated expenses and compressed margins aimed at reigniting growth.
Price Target Cut Reflects Broader Caution
The analyst team at the U.S. banking institution downgraded PayPal from "Buy" to "Neutral." The adjustment to their valuation was particularly severe: their fair value estimate was cut to $68 per share, a steep reduction from the previous target of $93. This reassessment mirrors heightened skepticism regarding near-term growth prospects. Trading activity reflected the nervous sentiment, though the stock managed to stabilize after initial losses.
Should investors sell immediately? Or is it worth buying PayPal?
While PayPal's shares appear historically inexpensive—trading at a forward P/E ratio of approximately 10.5 and at a notable discount to the sector—these valuation metrics are currently overshadowed by operational uncertainties. This cautious consensus is further reinforced by a recent move from Wells Fargo, which also lowered its price target to $67.
Market Adopts a "Show Me" Stance
With a year-to-date decline exceeding 37%, PayPal remains in a challenging position. The market has now entered a "show me" phase. Doubts surrounding the execution of the company's strategic plans are likely to persist until PayPal can demonstrate in coming quarters that its substantial planned investments are yielding tangible results. Only then might the current valuation discount begin to narrow.
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