Netgear’s Strategic Gamble: Price Cuts and Legal Challenges Shape WiFi-7 Battle
29.11.2025 - 09:12:04Netgear US64111Q1040
Netgear has initiated an aggressive pricing strategy during the critical holiday shopping season, significantly reducing the cost of its entry-level Nighthawk RS100 router to just $99.99. This substantial price reduction represents a bold move to capture market share in the competitive WiFi-7 segment, though the company faces simultaneous pressure from legal challenges and margin compression that continue to weigh on its stock performance.
While Netgear pursues market share through aggressive pricing, the company confronts escalating legal tensions with rival TP-Link. On November 19, 2025, TP-Link filed a lawsuit alleging that Netgear engaged in what it describes as an “unlawful defamation campaign.” The legal complaint asserts that Netgear has falsely portrayed TP-Link—a company Read more...
