Institutional, Demand

Institutional Demand for XRP Emerges Amid Market Downturn

02.02.2026 - 13:21:04

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The broader cryptocurrency market faces significant headwinds, with XRP touching a fresh nine-month low in early February 2026. However, a notable divergence is unfolding beneath the surface of declining prices. While the token's value has retreated, on-chain data and fund flows suggest large-scale investors are strategically using the correction to accumulate more assets.

Currently trading around $1.60, XRP has shed approximately 14% of its value since the start of the year. This decline is largely attributed to its strong correlation with Bitcoin, which analysis places near 87%. When the leading digital asset struggles, XRP tends to follow suit. Macroeconomic concerns are adding to the pressure, as new developments regarding the leadership of the U.S. Federal Reserve have fueled expectations that interest rates may remain elevated for longer, a headwind for risk assets generally.

Furthermore, XRP is contending with a persistent historical pattern. Statistically, February has proven to be a challenging month for the asset, historically delivering an average negative return of 5%. The recent slide to a 52-week low of $1.61 underscores this seasonal trend.

ETF Flows Tell a Contradictory Story

Despite the bearish price action, demand indicators reveal a different narrative. Exchange-Traded Funds (ETFs) dedicated to XRP continue to attract net inflows. Market data shows that on January 30, 2026, alone, nearly $16.8 million flowed into these products.

Should investors sell immediately? Or is it worth buying XRP?

These inflows were distributed across several fund providers:
* 21Shares TOXR ETF: $8.19 million
* Bitwise XRP ETF: $3.91 million
* Canary XRP ETF: $2.79 million
* Franklin XRPZ ETF: $1.90 million

Since their regulatory approval in November 2025, the entire XRP ETF sector has gathered over $1.3 billion. Positions in the futures market have also remained stable, indicating that traders are reshuffling their holdings rather than engaging in panic selling.

Major Holders Signal Accumulation

Beyond ETF buyers, the wallets of large holders, often called "whales," show increased activity. Addresses holding more than one billion XRP have boosted their collective balance from 23.35 billion tokens at the start of January to 23.49 billion. This accumulation behavior marks a shift from the previous year when major investors waited until late February to become active. Market observers interpret this as evidence that well-capitalized entities view the current price level as an attractive entry point.

The Technical Outlook

The technical picture remains constrained as long as the price moves within its current downward channel. A key factor for the near-term direction will be whether the support zone between $1.55 and $1.69 holds firm. If selling pressure from exchange inflows—which have increased since mid-January—begins to ease and institutional demand persists, the first significant resistance level for a potential recovery sits at $1.97.

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