Bitcoin, Surges

Bitcoin Surges Past $97,000 as Institutional Demand Intensifies

15.01.2026 - 11:05:04

Bitcoin CRYPTO000BTC

The price of Bitcoin has decisively broken through the $97,000 barrier, marking a significant end to a prolonged period of sideways trading. Market analysts are pointing to a notable divergence between major institutional players and smaller retail investors as a potential catalyst for further upward movement.

A slight cooling in US inflation data, which came in at 2.7% earlier this week, has fueled market speculation. Investors are now considering the possibility of interest rate cuts by the Federal Reserve starting in mid-2026. Such a monetary policy shift is historically supportive of risk-on assets, including cryptocurrencies, as it makes yield-seeking capital more readily available.

A Clear Divergence in Investor Behavior

On-chain data reveals a stark contrast in activity. Since January 10, cryptocurrency wallets holding between 100 and 10,000 BTC have collectively increased their holdings by approximately 32,700 Bitcoin. This accumulation by so-called "whales" is occurring simultaneously with a sell-off from smaller investors. Market strategists often interpret this pattern—where strong hands absorb coins from weak hands—as a historically bullish signal for the asset's price.

Further reinforcing this sentiment is the behavior of long-term holders. Entities that have held Bitcoin for more than five years have significantly reduced their selling pressure. This transfer of assets from short-term retail portfolios into more permanent institutional custody suggests underlying confidence in higher future valuations.

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Regulatory Debate Highlights Maturing Market

The impending passage of the Digital Asset Market Clarity Act, designed to clarify regulatory jurisdiction between the SEC and the CFTC, is generating discussion. The industry response, however, is not unanimous. Brian Armstrong, CEO of Coinbase, recently withdrew his prior support for the legislation. He criticized the proposed rules governing decentralized finance (DeFi) and stablecoins, arguing they would stifle innovation.

Despite this internal debate, the broader market appears to interpret the legislative progress as a sign of growing acceptance for digital assets. This perspective is bolstered by fresh capital inflows. Spot Bitcoin ETFs recorded net inflows of $117 million this week alone, signaling a recovery in sentiment following outflows at the start of the year.

Technical Breakout Opens Path to $100,000

From a technical analysis standpoint, Bitcoin's move above $95,000 has cleared a key short-term resistance level. The $94,000 mark is now viewed as a new foundation of support. With the current momentum, the psychologically significant $100,000 threshold is coming into focus. This price level was last tested in October 2025.

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