A Glimmer of Hope for Redcare Pharmacy Shares
23.01.2026 - 04:52:04Investors in Redcare Pharmacy witnessed a tentative sign of stability during yesterday's trading session, offering a brief respite following a prolonged and severe decline. The share price managed to firm up after disappointing preliminary figures had recently exerted significant downward pressure. While the over-the-counter (OTC) medicines segment continues to struggle, a notable bright spot is emerging from the ongoing development of the electronic prescription service.
The equity recorded a gain of 3.25 percent, closing at €60.15. This positive move, however, must be viewed within a broader and challenging context. On a year-to-date basis, the stock has lost more than 50 percent of its value and is currently trading just above the 52-week low of €59.40, which was established earlier this week.
From a technical perspective, the situation remains precarious. The share price is trading well below its key 50-, 100-, and 200-day moving averages, confirming that the dominant downward trend remains firmly intact. A sustainable reversal would require the stock to first overcome significant technical resistance levels.
Electronic Prescriptions Emerge as a Beacon
Amid the weakness in cough syrups and painkillers, the prescription medication segment provided positive momentum. The rollout and adoption of the e-prescription system is accelerating. Redcare Pharmacy has already met its 2025 targets in this strategically vital area, a development that market strategists interpret as a crucial signal for the long-term viability of the company's business model.
Should investors sell immediately? Or is it worth buying Redcare Pharmacy?
Core Business Disappointment Triggers Slide
The primary catalyst for the recent sharp sell-off was the release of preliminary fourth-quarter results. Market participants were disappointed by the revenue trajectory in the OTC segment. Analysts viewed the weakness in this business line during the peak of the flu season as a particularly negative surprise.
Despite this setback in OTC, the company reaffirmed its full-year 2025 targets:
* Group revenue is projected to reach €2.9 billion.
* The adjusted EBITDA margin is expected to remain between 2 and 2.5 percent.
The coming trading sessions will be critical in determining whether yesterday's recovery was merely a technical bounce following intense selling pressure or the beginning of a genuine restoration of investor confidence in the growth narrative.
Ad
Redcare Pharmacy Stock: Buy or Sell?! New Redcare Pharmacy Analysis from January 23 delivers the answer:
The latest Redcare Pharmacy figures speak for themselves: Urgent action needed for Redcare Pharmacy investors. Is it worth buying or should you sell? Find out what to do now in the current free analysis from January 23.
Redcare Pharmacy: Buy or sell? Read more here...


