The Urology Foundation launches bold #NameIt campaign tapping into surprising creativity of British men's anatomy nicknames - from Big Ben to Long Dong Silver

The Urology Foundation England

or call 07725031880

Notes to editor

Campaign details

Campaign title: #NameItLive dates: March 2026Channels: London Underground, nationwide chicken shops, digital and socialCampaign site:https://nameit.theurologyfoundation.org/

About penile cancer

WHAT IS PENILE CANCER? The term 'cancer' describes the abnormal, uncontrollable growth of cells in the body, eventually forming masses called "tumours". Penile cancer is when cells in the penis divide and grow in an uncontrolled way.WHERE DOES IT START? It can start anywhere on the penis. The most common area is under the foreskin (if you haven't been circumcised) or on the head of the penis (the glans).HOW COMMON IS PENILE CANCER? Penile cancer is a rare cancer. About 760 people are diagnosed with penile cancer in the UK every year. About 36,000 people are diagnosed globally.WHAT AGE CAN YOU BE DIAGNOSED WITH PENILE CANCER? Most cases of penile cancer are diagnosed in men after the age of 50, however, cases of penile cancer are on the increase. Younger men are at risk and should be aware of signs and symptoms.POSSIBLE SIGNS - Possible signs and symptoms of penile cancer include:A rashA growth/lesion/lumpSwellingBleedingAn ulcerDischarge – sometimes smellyChange in colour of foreskinLumps or bumps around the groin areaGET CHECKED - Get checked out by a GP, pharmacist or a healthcare professional as soon as possible if you notice any of the above or are worried about penile cancer. 

Find more information here: https://www.theurologyfoundation.org/urology-health/male-reproductive-organs-conditions/cancer-of-the-penis-penile-cancer/

About The Urology Foundation

As the UK's only charity representing all urology diseases including prostate, bladder kidney, penile and testicular cancers and non-malignant conditions such as incontinence, erectile dysfunction, urinary tract infections and kidney stones, our vision is for everyone to benefit from excellent urology health. We are revolutionising urology care for the benefit of those living with a urology condition and their families. We do this in three ways:

We are investing in cutting edge research and funding more research into urology conditions and cancers.We are advancing urology skills through providing and supporting education and training programmes for all urology healthcare professionals.We are achieving impact through raising awareness, improving understanding, providing patient information and driving change through policy and campaigns.

The Urology Foundation can offer journalists:

Expert views and opinionsUrology health informationInterviews and photo opportunitiesCase studiesCampaign information

 

 

 

 

Video - https://mma.prnewswire.com/media/2931841/NameIt_campaign_video.mp4
Video - https://mma.prnewswire.com/media/2931842/The_Urology_Foundation_ambassador_Sir_Stephen_Fry_shares_his_message.mp4
Photo - https://mma.prnewswire.com/media/2931837/The_Urology_Foundation.jpg
Photo - https://mma.prnewswire.com/media/2931838/ShepherdsBushRoundabout_BUILDHOLLYWOOD.jpg
Photo - https://mma.prnewswire.com/media/2931839/LeonardStreet_BUILDHOLLYWOOD.jpg
Photo - https://mma.prnewswire.com/media/2931840/Avalere_Health.jpg

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