Sinch, Launches

Sinch Launches Omnichannel Connector on Salesforce AppExchange

07.08.2025 - 18:03:44 | prnewswire.co.uk

Sinch AB United States of America Sweden

platform features, providing a comprehensive suite of omnichannel messaging capabilities. Businesses can now connect with customers through one-way and two-way messaging across 13 diverse channels, including platforms like RCS, Kakao Talk, Viper, and Instagram.  This expands Salesforce's native channels of SMS, MMS, Email, WhatsApp, and LINE, providing a comprehensive communication solution. 

"With the Sinch Omnichannel Connector, businesses can enhance their customer communications, personalize engagements, and maximize the return on their marketing investments," said Jonathan Campbell, Senior Director, Messaging Products at Sinch.  "Salesforce Marketing Cloud users can now leverage a broader spectrum of messaging channels through Sinch, beyond those directly supported by Salesforce, to optimize their marketing strategies and elevate customer engagement."

 To get started, Salesforce Marketing Cloud users simply need to have an existing account and onboard the Conversation API through the Sinch Dashboard. From there, they can easily activate the channels of their choice, tailoring their messaging strategy to suit their unique business needs.

Sinch has partnered with Salesforce since 2014 when Salesforce expanded its SMS offering into international markets. Sinch is a strategic supplier for Salesforce's global SMS delivery and provides enterprise-grade messaging solutions that support Salesforce and its global customer base.

For more information visit Sinch Omnichannel Connector

Salesforce, AppExchange, Marketing Cloud and others are among the trademarks of Salesforce, Inc.

CONTACT:

For further information, please contact:

Janet Lennon
Director of Global Communications
janet.lennon@sinch.com

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