Scotch & Soda unveils Fall-Winter'24 Campaign and Capsule Collection with first global ambassador Joe Jonas

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ABOUT SCOTCH & SODA
Endlessly optimistic and inspired by the free spirit of Amsterdam, Scotch & Soda champions individuality, authenticity and the power of self-expression to create the unique. Fusing the expected with unexpected detail, Scotch & Soda is built upon a distinctive point of view, conversational pieces and a bold approach to style to redefine everyday dressing. We dare to mix classic and contemporary, color and print and texture on texture. Grounded in practicality, upbeat designs and finished with bespoke detail, Scotch & Soda collections are created for you to make them your own. Our mission is to bring joy and inspire our customers to celebrate life and our global community, together.

ABOUT BLUESTAR ALLIANCE:
Founded by Joseph Gabbay and Ralph Gindi in 2006, Bluestar Alliance owns, manages, and markets a portfolio of consumer brands that span across many tiers of distribution from luxury to mass market with a heavy emphasis on department store retail brands. Brands within the portfolio include Hurley, Scotch & Soda, bebe, Elie Tahari, Kensie, Justice, Catherine Malandrino, Nanette Lepore, English Laundry, Brookstone, Joan Vass and Limited Too.

ABOUT JOE JONAS:
Joe Jonas is an international pop icon, song-writer and actor. Joe is the front man of the multiplatinum group DNCE with Jack Lawless on drums and JinJoo on guitar. DNCE initially shook-up popular music and culture with the release of their RIAA quintuple-platinum certified single "Cake By The Ocean" back in 2016. The song permeated pop culture at large, becoming an unstoppable hit, crashing the Top 10 of the Billboard Hot 100, and emerging as "one of the most-played songs of the year at Top 40 radio." They also won "Best New Artist at the 2016 MTV Video Music Awards. To date, the band has tallied 5 billion global streams and 3.5 million global album equivalents. 2022 marked their momentous return as they teamed up with Kygo for the unshakable and undeniable anthem "Dancing Feet." With an inimitable and intoxicating hybrid of rock, pop, dance, and funk like no other, DNCE will make you move more than ever now. He is perhaps best known for the global pop-rock band The Jonas Brothers with his brothers Kevin and Nick Jonas. The Grammy-nominated band made an explosive return in 2019 with the surprise release of their critically acclaimed and widely successful single "Sucker" following a six-year hiatus and have garnered a bevy of awards and accolades. In 2023, Jonas Brothers once again proved they are a constant force, embarking on a new era with the release of The Album, via Republic Records. The Albumwas produced by Jon Bellion and features hit singles "Waffle House" and "Wings." In support of the new album and this new era for Jonas Brothers, they kicked off "The Tour" with two sold-out shows at New York's iconic Yankee Stadium last summer. "The Tour" includes stadium and arena dates around the globe through 2024, resulting in the band's biggest and most extensive tour to date. In July 2024, Joe released his latest single, "Work It Out," ahead of his eagerly awaited solo album, Music For People Who Believe In Love.

Media Contact:
US:
Michele Marie PR - Julia Nicholson
[e-mail]

UK and EU:
The Lede Company
[e-mail]

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