Frette Appoints Proximity as Global Clienteling Partner

Proximity England Italy

helps global retailers build stronger relationships with customers. Their clienteling platform brings together customer insight, appointments, events, transactions and reporting into one simple tool, designed to support store teams and elevate the in-store experience.

About Frette

For 165 years, Frette has woven regal comfort into the fabric of life's most memorable moments, crafting linens and home accessories of unparalleled quality. Rooted in Italian artistry and craftsmanship, Frette's legacy is timeless elegance, where the finest natural fibres are transformed by master artisans into creations that embody luxury, creativity, and thoughtful personalisation. Today, Frette continues to create exceptional experiences, found in its elegant boutiques, department stores, and over 1,500 of the world's most luxurious hotels, as well as private residences, yachts, and jets.

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