Unlock the best semester yet: Pearson unveils new higher ed AI tools to make studying a breeze

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have been added to select MyLab and Mastering Pearson titles to help educators efficiently create assignments that are personalized for their students.

Tony Prentice, Chief Product Officer, said: "College students who are using AI tools to help them understand complex topics are getting better grades. AI's role in education is growing and it's encouraging to see more students and faculty embrace the benefits of AI to unlock new ways to personalize learning and teaching. It's clear the future of education in not just on the horizon – it's here and we're investing to provide a richer, more engaging experience for both students and faculty."

Pearson's application of generative AI is backed by learning scientists, vetted by subject matter experts, and based on content from Pearson's library of higher education materials. Pearson is committed to investing in the responsible application of AI to advance product innovation and enhance the learning experience.

About Pearson

At Pearson, our purpose is simple: to help people realize the life they imagine through learning. We believe that every learning opportunity is a chance for a personal breakthrough. That's why our c. 18,000 Pearson employees are committed to creating vibrant and enriching learning experiences designed for real-life impact. We are the world's lifelong learning company, serving customers in nearly 200 countries with digital content, assessments, qualifications, and data. For us, learning isn't just what we do. It's who we are. Visit us at pearsonplc.com.

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