iCIMS, Inc. United Kingdom

New iCIMS Research Serves as Wake-Up Call for Employers: Nearly 60% of Candidates Never Hear Back from the Company After Applying

claim they wouldn't apply for a role without the salary range. Despite this, a mere 9% of corporations in this study included salary information in job postings. And, only 21% included workplace expectations (remote, hybrid or in the office).Offer a window into company culture. A simple video of real employees is exactly what candidates want to see to determine whether a companies' culture is a fit for them. Yet, only 4% of job postings on career sites include video content. Utilising video in job postings – free of production teams and high budget – can put employers miles ahead of the competition in engaging top talent and increase organic traffic to their career site by up to 75%.Reduce time to apply. Candidates are experiencing a lengthy, frustrating process, taking an average of ~8 clicks just to find an open job on a corporate site – up from ~5 clicks in 2021. Virtual chatbots offer 24/7 support and can help identify relevant roles, yet only 3% of companies have one, leaving candidates with laborious steps to find and apply for open roles.Engage at scale with personalised communications. What happens post-application says a lot about a company. Yet, more than half of companies fail to follow up with personalised feedback after candidates apply. To make automated communications more meaningful, companies can leverage marketing automation technology to nurture and engage candidates at scale throughout the talent journey.

"It's easy to assume that new technologies like automation and AI are the antithesis to human connection. But I believe they can be the opposite," said Eric Gellé, SVP of EMEA, iCIMS. "Effective TA tech can streamline laborious recruiting processes and make systems simpler for candidates, humanising the talent journey. Utilising tech of the future is the only way to stay ahead of your competitors and make the job search less painful for candidates, and recruiters."

Download the iCIMS European Talent Experience Report 2023 now to explore trends and experiences from Europe's largest brands, and success stories from Specsavers and Uber on creating exceptional talent experiences. Discover job seeker and employee expectations in the U.S., as well as more transformational customer stories here.

About iCIMS, Inc.
iCIMS is the talent cloud company that empowers organisations to attract, engage, hire and advance the right talent that builds a diverse, winning workforce. iCIMS accelerates transformation for a community of nearly 6,000 customers, including 40% of the Fortune 100, that collectively employ more than 33 million people worldwide. For more information, visit www.icims.com. 

Contact:
Carlee Capawana, [e-mail]

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