Hyundai Motor Brings Retro Arcade Fun With INSTEROID Concept Car to gamescom 2025

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Hyundai Motor makes gamescom debut with INSTEROID Retro Arcade game, blending vintage gaming with automotive innovationInteractive booth in gamescom's Retro & Family Area showcases INSTEROID concept car and arcade game, offering immersive and unexpected experiencesHyundai Motor aims to connect with younger audiences, expand its digital storytelling through gaming, and reinforce its leadership in the global EV market through the INSTER model's successand Instagram (@hyundai) to reach a wider audience of gamers.

 

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