Weber Inc., US94770V1052

Weber SmokeFire EX4 by Weber Inc. - pellet grill pushes connected cooking

Published on 07/23/2026 at 07:14 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWS

Weber SmokeFire EX4 taps into wood pellet grilling with WiFi control and a 3150 cm² cooking surface for all-season backyard use. This product is driving the price of Weber Inc. stock (ISIN US94770V1052).

Weber Inc., US94770V1052, Illustration mit AI erstellt.
Weber Inc., US94770V1052, Illustration mit AI erstellt.

The Weber SmokeFire EX4 stands in the backyard with a faint smell of hickory already in the air, its dark enamel lid beading morning dew like tiny glass marbles. One tap in the Weber Connect app, and product manager Dustin Green sees the grill wake up, auger humming softly as pellets start to feed.

Pellet grill in Weber’s portfolio

Weber Inc. positions the SmokeFire EX4 squarely in the pellet grill segment, alongside the larger EX6 and the compact Searwood line, but it is not the flagship in size or price. It targets owners wanting wood smoke flavor with gas-like convenience, using an electronically controlled auger and fan system to regulate combustion.

The SmokeFire EX4 is a mid-sized unit with roughly 3150 cm² of main cooking area and additional space on an upper rack for indirect cooking. It can reach searing temperatures up to about 315 °C, far above many classic pellet designs that max out closer to 260 °C, which Weber emphasises as a differentiating feature.

Design, materials and feel

Walk up to the SmokeFire EX4 and the first impression is tactile: the glass-coated enamel lid feels smooth and cool, while the front shelf’s stainless steel edge is lightly brushed and grippy under the fingers. The grill body is made from porcelain-enamelled steel designed to resist rust and cracking, a material choice that draws directly from Weber’s kettle heritage.

The pellet hopper sits at the side with a 9 kg capacity, covered by a slightly textured lid that gives a dull thud when you knock on it. Inside, a sloped geometry is meant to prevent pellet bridging, and Weber’s engineering team talks about this as a key design change from the first SmokeFire generation, where users reported uneven feed.

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Weber Inc. and the pellet grilling bet

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Weber Connect and software layer

Weber overlays the hardware of the SmokeFire EX4 with its Weber Connect app, turning the grill into a connected device with WiFi and Bluetooth integration. The control panel on the right-hand side features a small digital display and dial, plus buttons that have a firm, clicky feel when pressed, mirroring the app’s step changes in temperature.

In the app, head of digital products Allison Skogen describes how step-by-step grilling programs guide users through recipes, from brisket to pizza. The app has cloud-backed firmware update capability, enabling Weber to push bug fixes and refine temperature algorithms over time, which reviewers at specialist site AmazingRibs have noted in their long-term tests.

Temperature control and cooking performance

The SmokeFire EX4 uses a single chamber architecture for both direct and indirect cooking, with Weber’s Flavorizer bars covering the firebox to spread heat and catch drippings. This design enables both high-heat searing directly over the heat source and low-and-slow smoking by using lower settings and placing meat away from the centre.

Independent testers have measured reasonably tight temperature control across the cooking grate once the system stabilises, especially after firmware updates addressed early swings. At smoking temperatures around 110–135 °C, the EX4 maintains set point with typical pellet consumption of about 0.5–1 kg per hour, varying with ambient conditions and meat load.

Cleaning, ash and grease management

Early SmokeFire models attracted criticism for grease and ash buildup, and Weber has responded with revised internal geometry and clearer cleaning guidance. The EX4 includes a slide-out ash and grease management tray beneath the cookbox, which feels slightly gritty when you pull it after a long cook, as fat and ash combine.

Weber’s documentation now emphasises vacuuming ash from the burn pot and surrounding area after several long cooks, which owners usually do with a dedicated shop vac to avoid outdoor dust getting into household units. Reviewers highlight that regular maintenance is necessary to keep the igniter clear and avoid pellet jams, and Weber’s customer service scripts now reflect that experience.

Pellets, flavor and fuel costs

Unlike Weber’s classic charcoal kettles and gas grills, the SmokeFire EX4 depends on food-grade hardwood pellets, and Weber offers its own blends in bags of around 9 kg. Typical pricing in the US hovers in the range of 18–25 USD per bag, depending on wood species and retail promotions, translating into a fuel cost that sits between charcoal and bottled gas.

Pellets produce a distinct sensory profile: standing by the grill, the smoke feels lighter and sweeter than many lump charcoals, with less soot on nearby surfaces. Pitmasters often mix different pellet woods, and Weber’s app recipes include suggestions for pairing pellets with proteins, such as apple for pork and hickory for beef, reinforcing the aroma-driven positioning of the EX4.

Assembly, footprint and use cases

The SmokeFire EX4 ships flat-packed and requires assembly, which Weber estimates at around 2–3 hours for two adults. The box arrives heavy, in the 80–90 kg range including packaging, and logistics manager Michael Reyes at Weber mentions that retail partners sometimes offer paid assembly to reduce customer friction.

Once assembled, the EX4 takes up a noticeable footprint, roughly 110–120 cm wide including side table and hopper, and about 75–80 cm deep. That puts it in the mid-range of patio grills, suited for family cooking but still feasible on larger balconies in markets where regulations allow pellet combustion on multi-family buildings.

Pricing and availability

In the US market, current promotional and list prices for the SmokeFire EX4 tend to cluster in a band around 1099–1199 USD, with Weber and major retailers adjusting tags seasonally. In European markets, including Germany, the grill is typically listed in the mid three-digit to low four-digit euro range, depending on configuration and bundle deals with covers or tool sets.

Availability is broad: the SmokeFire EX4 appears on Weber’s own site, in specialist barbecue shops, and across large retailers such as hardware chains and e-commerce platforms. In some markets, the model competes directly with pellet offerings from Traeger and Pit Boss, with Weber leaning on its brand recognition and service network to defend share.

Competitive context and product strategy

Pellet grills occupy a growing segment of the outdoor cooking market, and Weber’s leadership has discussed their role in earnings calls, highlighting demand for set-and-forget cooking among younger households. CEO Alan Matula has pointed to digital features like Weber Connect as a way to keep the brand relevant against newer entrants that began as connected-first companies.

Within Weber’s lineup, the SmokeFire EX4 sits between the more compact SmokeFire models and higher-end gas grills in both price and capability. The company uses the EX4 to pull customers into its wider ecosystem, offering accessories like covers, grates, thermometers and pellets, and bundling them in marketing campaigns around summer grilling seasons.

Stock and revenue angle

For investors watching Weber Inc., the SmokeFire EX4 is not the largest revenue contributor, but it sits in a strategically important category that blends hardware with recurring pellet and accessory sales. On Xetra, Weber Inc. stock trades in euro via relevant instruments, reflecting broader sentiment around consumer discretionary spending and outdoor living trends.

Weber SmokeFire EX4 key facts

  • Product: Weber SmokeFire EX4
  • Manufacturer: Weber Inc.
  • Category: Software/Service/Subscription-linked pellet grill
  • Market launch: Around 2020, updated via firmware since
  • MSRP / Price: Around 1099–1199 USD in the US, mid three-digit to low four-digit euro range in Europe
  • Availability: Weber online store, specialist barbecue retailers, major e-commerce platforms
  • Target group: Home grillers seeking pellet-powered convenience with app guidance
  • Highlight / USP: High maximum searing temperature for a pellet grill combined with Weber Connect app integration

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Disclaimer regarding our articles: No investment advice, no buy or sell recommendation. Information on prices, companies, and markets is provided without guarantee; changes are possible at any time. Stock market transactions can lead to substantial losses. Our articles are created and reviewed in whole or in part automatically with the support of AI.

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