Reply tracks Italian tech weakness, shares trade lower in Milan
26.06.2026 - 10:42:03 | ad-hoc-news.de
By Thomas Klein, Operations & Strategy desk. Reviewed prior to publication on 2026-06-26, 10:41.
Reply (IT0005282865) starts Friday trading on Borsa Italiana with muted sentiment, as Italian tech and software names lag behind the broader FTSE MIB rebound. The shares recently traded around the upper 80-euro range after a 2.6 percent decline to 88.95 euros on Thursday, according to Alliance News.
What Milan trading shows
The FTSE MIB hovered just below 51,800 points on Friday morning, recovering from a three-session losing streak as investors responded to a pullback in Italy’s risk premium and firmer European indices, as reported by Alliance News.Alliance News recap of Milan trading Reply shares, however, were quoted 2.6 percent lower at 88.95 euros in Thursday’s session and had already slipped 0.7 percent the day before.
European peers in software and IT services such as Capgemini in Paris and Atos in France showed a mixed picture, while the DAX 40 in Frankfurt gained about 0.6 percent and the CAC 40 added roughly 0.4 percent, signaling a more constructive tone for continental equities overall.European market overview by Alliance News
Friday focus on operations and sector
Reply operates as an IT consulting and digital solutions group headquartered in Turin, with activities in cloud, data, artificial intelligence, and digital experience projects for European clients, including Germany and the UK.Reply investor relations overview The company positions itself in the same broad digital transformation market as Accenture and Capgemini, where demand has been shaped by corporate cloud migration and AI-related initiatives.
On the earnings side, Reply last published its quarterly figures in May 2026 for the first quarter, when revenues reached around 571 million euros and net profit came in near 70 million euros, marking a solid year-on-year increase in both sales and earnings, according to company disclosures.Reply Q1 2026 interim report Management under chairman Mario Rizzante highlighted continued growth in cloud and data projects and pointed to strong activity in Germany, where Reply also operates via Reply Deutschland.
All news and analysis on the Reply shares
Price data, earlier corporate reports and additional market commentary on Reply can be found in the dedicated topic area and via the company’s investor relations pages.
How Reply makes its money
Reply generates most of its revenues from consulting, systems integration and managed services projects in areas such as cloud infrastructure, data analytics, cybersecurity, and digital customer experience, serving sectors including automotive, financial services, and telecommunications in Italy and across Europe.Reply 2025 annual report business overview A concrete example is its proprietary cluster of solutions marketed under the "Reply Platforms" label, which includes tools for marketing automation, customer engagement and industrial IoT applications.
Where the shares trade today
The Reply shares (IT0005282865) last traded on Borsa Italiana on 2026-06-26 at around 89.00 euros, based on live price data from Milan quotes, after closing the previous session at 88.95 euros.
Key data on the Reply shares
- Company: Reply S.p.A.
- ISIN: IT0005282865
- WKN: A2H9A0
- Ticker: REY
- Trading venue: Borsa Italiana
- Price (as of 2026-06-26, 10:41): 89.00 EUR
- Market cap: 3.7 billion EUR (as of 2026-06-26)
- Sector / industry: Information Technology / IT Consulting & Services
- Index membership: FTSE Italia Mid Cap
- Next earnings date: 2026-08-07
This article is for informational purposes only and does not constitute investment advice, investment recommendation, or an offer or solicitation to buy or sell any financial instrument. All data and valuations are based on sources considered reliable but cannot be guaranteed. Investors should conduct their own research or consult a professional advisor before making investment decisions.
