Porsche AG stock holds near report levels after 2025 profit decline
Published on 07/25/2026 at 13:28 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWS
Porsche AG (DE000PAG9113) stock reflects a 2025 reset in profitability, with revenue at EUR 40.1 billion and operating profit at EUR 5.5 billion in the latest reported year. The company also reported a 2025 automotive net cash flow of EUR 1.3 billion, which gives investors a dated balance-sheet and liquidity reference.
EUR 40.1 billion revenue
Porsche reported revenue of EUR 40.1 billion in 2025, while operating profit fell to EUR 5.5 billion from EUR 7.3 billion a year earlier. That is a clear year-over-year comparison and shows how the margin profile tightened during the period.
Automotive net cash flow reached EUR 1.3 billion in 2025, down from EUR 3.8 billion in 2024. The company also delivered 310,718 vehicles in 2025, a decline from 320,221 in 2024, which adds another quantified operating reference.
Profit and cash flow
For market readers, the combination of EUR 5.5 billion operating profit, EUR 1.3 billion automotive net cash flow, and 310,718 deliveries matters more than any broad sector narrative. Porsche's 2025 numbers show a business that remained profitable, but at a lower level than in 2024.
The latest annual figures also make the sensitivity to volume and mix visible. A drop of 9,503 deliveries year over year is modest in percentage terms, but it is large enough to matter when revenue and cash generation are already under pressure.
Product focus: Macan
The Macan remains one of Porsche's most important nameplates, and the company has continued to position it as a core volume model. In 2025, the product mix around such models helped keep total deliveries above 300,000 units, even as the business faced weaker profitability.
That matters because the Macan and other volume models feed directly into revenue, margin, and cash flow. When a premium automaker reports EUR 40.1 billion in sales and EUR 5.5 billion in operating profit, the product line mix is part of the story.
What the numbers say
The stock is best read through the reported 2025 baseline rather than a price narrative alone. Revenue of EUR 40.1 billion, operating profit of EUR 5.5 billion, and automotive net cash flow of EUR 1.3 billion form the key set, and each figure is dated to 2025.
Compared with 2024, Porsche moved from EUR 7.3 billion operating profit to EUR 5.5 billion, from EUR 3.8 billion automotive net cash flow to EUR 1.3 billion, and from 320,221 deliveries to 310,718 deliveries. That trio of comparisons shows where the pressure first appeared: margin, cash, and volume.
Macan and margins
The Macan is a useful lens because it sits at the intersection of volume and pricing power. If delivery trends weaken or mix shifts toward lower-margin configurations, the effect shows up quickly in operating profit and cash generation.
For Porsche AG stock, the main question is not the brand itself but how quickly the 2025 base can stabilize. The reported figures already show the scale of the reset, and they provide the most concrete frame for assessing the shares.
Fact box
Porsche AG stock facts
- Company: Porsche AG
- ISIN: DE000PAG9113
- WKN: PAG911
- Ticker: XETRA: P911
- Trading venue: Xetra
- Sector / Industry: Consumer Discretionary / Automobiles
- Index membership: MDAX
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