Pfizer Shares Face Mounting Headwinds from Legal and Market Pressures
08.01.2026 - 15:29:04Pharmaceutical giant Pfizer finds itself navigating turbulent waters this Thursday, contending with pressure from multiple directions. Beyond the well-documented structural challenges posed by expiring patents, a new legal challenge from competitor Bayer has introduced fresh uncertainty. For investors, the central question is whether the stock's substantial dividend yield offers enough compensation against these growing risks, or if the negatives now outweigh the potential.
The immediate catalyst for concern is a patent infringement lawsuit filed by Bayer AG against Pfizer, BioNTech, and Moderna. Reports indicate Bayer alleges that the mRNA technology utilized in the COVID-19 vaccine Comirnaty violates patents originally developed by Monsanto, which are now owned by Bayer. While Bayer's stock reacted favorably to this aggressive legal move, Pfizer shareholders must weigh the potential long-term liability risks against the company's current financial strength.
Simultaneously, the investment analysis firm Berenberg reaffirmed its "Hold" rating on Pfizer, maintaining a price target of $25.00. Analyst Luisa Hector pointed to significant headwinds for key revenue drivers like Eliquis, Ibrance, and Xeljanz. The declining business for COVID-related products, namely Paxlovid and Comirnaty, continues to burden the financial statements. On a more positive note, the expert identified bright spots in the strong growth of the heart drug Vyndaqel and the cancer treatment Padcev.
Should investors sell immediately? Or is it worth buying Pfizer?
Valuation Discount and Strategic Pivot
Market skepticism is already deeply embedded in Pfizer's valuation. The stock trades at a forward price-to-earnings (P/E) ratio of approximately 8.5, significantly below the industry average of around 19.9. This discount reflects pervasive anxiety over the impending "patent cliff," with exclusivity protections for several blockbuster drugs set to expire between 2026 and 2028. A compelling counter-argument for the equity remains its dividend yield of roughly 6.8%, which provides a measure of downside protection for many institutional investors.
Strategically, the company views 2026 as a transitional year. Management is aggressively shifting focus to its development pipeline, a move underscored by the acquisition of Metsera slated for late 2025. The market is keenly awaiting Phase 2b data for the obesity treatment candidate MET-097i, expected in the first quarter. A success in this high-growth therapeutic area could serve as a crucial catalyst, shifting the narrative away from patent risks and toward new growth opportunities.
In the near term, investors should monitor two key dates. The stock is expected to trade ex-dividend on January 23, 2026, which is likely to influence trading volume. This will be followed by the quarterly earnings report on February 3, which must demonstrate whether the announced $4 billion cost-saving initiatives are taking effect. From a technical analysis perspective, the area around $24.00 serves as a critical support level, while a sustained breakout above the $26.00 resistance zone would be needed to improve the chart picture.
Ad
Pfizer Stock: Buy or Sell?! New Pfizer Analysis from January 8 delivers the answer:
The latest Pfizer figures speak for themselves: Urgent action needed for Pfizer investors. Is it worth buying or should you sell? Find out what to do now in the current free analysis from January 8.
Pfizer: Buy or sell? Read more here...


