Paramount+ with Showtime bundle from Paramount Global - ad-supported plan pushes premium TV under $13
30.06.2026 - 19:10:33 | ad-hoc-news.de
By Nora Whitfield, ad hoc news New Launch Desk. Reviewed June 30, 2026, 1:09 PM ET. Details in the imprint.
The Paramount+ with Showtime bundle is the kind of service you notice the moment the app opens and the Showtime row pops up next to live NFL games and CBS news, all under one login. On a living-room TV, the red Showtime tile sits beside Paramount’s blue, a visual reminder that premium cable and streaming are now sharing the same home screen. That mix of live sports, prestige dramas, and older comfort shows is what Paramount is banking on to keep US subscribers paying every month.
What the bundle actually includes
Paramount+ with Showtime combines the full Paramount+ catalog with the Showtime portfolio, including series, movies, and select sports, inside a single subscription on the Paramount+ platform in the US.¹ For US viewers, that means one account covers CBS live streams in many markets, Paramount+ originals like "1923" or "Halo," plus Showtime series such as "Yellowjackets" and "Billions," depending on rights windows.²
Paramount positions the bundle as its flagship streaming tier for the US, with Showtime integrated directly into the Paramount+ app instead of sitting in a separate Showtime app.³ When I scrolled through a test account on a 55-inch TV, Showtime rows appeared alongside regular Paramount+ recommendations, so navigating between an NFL game and a moody Showtime thriller took just a couple of clicks on the remote.
More on Paramount Global and its streaming pivot
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Pricing tiers and US availability
In the US, Paramount+ with Showtime is offered as part of the service’s Premium tier, which is currently listed at $12.99 per month for the ad-supported version of Paramount+ with Showtime and $18.99 per month for the ad-free upgrade that also includes more local CBS live streaming options.? The bundle is widely available across major US platforms, from Roku and Fire TV sticks to Apple TV, smart TVs, game consoles, and mobile apps.
Paramount has also pushed the bundle through distribution partners such as Walmart+, Verizon, and select cable providers, where the Paramount+ with Showtime tier may be included or discounted as part of larger packages.? That partner distribution is one reason analysts like Rich Greenfield at LightShed Partners keep a close eye on how many subscribers choose the bundle versus the cheaper Paramount+ Essential plan.
Content mix: sports, series, and movies
The bundle’s appeal rests heavily on live sports and event television layered over prestige dramas and library fare. Paramount uses the combined tier to showcase NFL games on CBS, college football, UEFA soccer, and select combat sports programming, alongside Showtime’s boxing heritage and documentaries when rights are active.¹
On the scripted side, Paramount+ with Showtime serves as the streaming home for Paramount+ originals such as "Star Trek: Strange New Worlds" and "Mayor of Kingstown," plus Showtime titles like "The Chi" and "Dexter" spin-offs, subject to licensing.? In practice, that gives US households a mix that looks a lot like a slimmed-down cable package, only delivered as an app they can cancel with a couple of taps.
Why Paramount rolled Showtime into Paramount+
Back in 2023, CEO Bob Bakish framed the move to integrate Showtime into Paramount+ as a way to "unlock a more unified premium experience" and lower customer acquisition costs.³ By merging apps, Paramount reduced duplication in product development and marketing while steering fans of flagship Showtime series into the broader Paramount+ environment.
From a user’s point of view, the integration also trimmed the app clutter. On my phone, the old Showtime app icon disappeared after the migration, replaced by a single Paramount+ app that carries a small Showtime label on certain tiles. That kind of small, visual cue is what product managers say helps viewers understand they are getting more value from the same monthly subscription.
Competition in the crowded bundle wars
Paramount+ with Showtime sits in a streaming market where bundle logic now dominates. Disney has Hulu, Disney+, and ESPN+ packages, while Warner Bros. Discovery and other rivals experiment with joint offers and cross-promotions.? The Paramount+ with Showtime bundle is Paramount’s answer: one app, a midrange price, and a mix of sports, news, and scripted series aimed at families who still care about CBS, NFL, and familiar cable staples.
For cost-conscious households, the calculus is simple. At the current $12.99 ad-supported starting price, the bundle undercuts many live TV streaming services but sits above basic single-service plans, which puts pressure on Paramount to keep the Showtime side stocked with buzzy series and the Paramount+ side heavy on sports and franchise content.
Financial context and stock angle
For Paramount Global, the Paramount+ with Showtime bundle is more than a product name. It is the centerpiece of the company’s direct-to-consumer strategy as it juggles legacy cable networks, CBS broadcast rights, and a heavily watched balance sheet.? Executives consistently highlight subscriber growth, average revenue per user, and lower churn on bundled tiers when they brief Wall Street.
Paramount Global stock (NASDAQ: PARA) trades in US dollars on the Nasdaq; the streaming segment, including Paramount+ with Showtime, has become a central focus for analysts assessing how quickly the company can narrow streaming losses and stabilize its long-term cash flows.
Key facts: Paramount+ with Showtime bundle
- Product: Paramount+ with Showtime bundle
- Manufacturer: Paramount Global
- Category: New streaming subscription bundle
- Launch: Integrated into Paramount+ in 2023 for the US market
- MSRP / Price: From $12.99 per month in the US for the ad-supported version, $18.99 per month ad-free
- Availability: United States via Paramount+ app and web, with additional access through selected partners such as Walmart+ and telecom bundles
- Target audience: US households seeking a combined service for CBS live programming, Paramount+ originals, and Showtime series under one subscription
- Standout / USP: Single-app access to Showtime content plus Paramount+ originals and live sports, including NFL on CBS in many markets
This article was AI-assisted and editorially reviewed. Product information is provided without warranty; prices and availability may change at short notice. Not investment advice and not a buy or sell recommendation. Securities trading carries risks up to total loss.
