Novo Nordisk Gains Legal and Commercial Momentum in Key Markets
02.01.2026 - 05:32:04The pharmaceutical giant Novo Nordisk enters the new trading year with significant positive developments on two fronts. A definitive legal ruling in China and the launch of a new product formulation in the United States are shaping the company's trajectory for 2026.
In a strategic move to expand its reach, Novo Nordisk has commenced the U.S. commercial rollout of an oral version of its Wegovy treatment. The daily pill, which received FDA approval in late December, is now available in pharmacies at an introductory price of $149 per month.
This tablet form is designed to attract patients averse to injections and to streamline the treatment process. The aggressive pricing strategy is seen as a direct competitive maneuver against Eli Lilly's Zepbound, aimed at rapidly securing insurance coverage and broadening patient access. Company leadership frames Oral Wegovy as a technological advancement within the GLP‑1 drug class, potentially accelerating widespread adoption as the first oral weight-management therapy of its kind.
Chinese Court Upholds Semaglutid Patent Protection
Simultaneously, the company received a crucial legal affirmation from China's Supreme People's Court. On January 1, the court upheld the patent for Novo Nordisk's semaglutide compound, safeguarding the intellectual property for its key GLP‑1 medications, Wegovy and Ozempic, in this critical market.
The ruling reinforced an earlier decision from the Beijing Patent Court, dismissing challenges from local generic drug manufacturers seeking to invalidate the patent before its expiration. CEO Mike Doustdar characterized the outcome as "very positive for semaglutide," interpreting it as a signal of governmental support for protecting medical innovation.
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This legal clarity coincides with a recent shift in the company's Chinese pricing approach. In late December, Novo Nordisk implemented price reductions of approximately 50% for high-dose Wegovy variants. While initially viewed by some analysts as a potential margin risk, the move now appears to be a strategic volume play within a regulated market now confirmed to be shielded from generic competition in the near term.
Cautious Guidance Amidst Strengthened Position
For its 2026 outlook, management maintains a prudent but stable forecast. The company continues to cite patent expirations in certain international markets as a headwind, expecting a low single-digit percentage impact on global sales growth. However, the core semaglutide franchise is assessed as robust.
The secured patent position in China specifically mitigates risk for the Asian segment's earnings contribution. In the near term, investor focus will likely center on how the market prices in the combined effect of the Chinese court decision and the U.S. product launch. The newly established legal foundation in Asia acts as a counterbalance to recent investor concerns following the Chinese price cuts and broader worries over future "patent cliffs."
Attention will soon turn to the upcoming fourth-quarter financial results. Key metrics will include early demand indicators for Oral Wegovy in the U.S. and the volume impact of the adjusted pricing strategy in China. With a clarified patent situation in a major market and the introduction of a new drug formulation, Novo Nordisk approaches the intensifying 2026 competitive landscape from a relatively clear position of strength.
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