New sustainability twist, Entergy Green Select offers renewable add-on for businesses

Entergy is pushing deeper into renewable offerings with its Green Select program, giving business customers in Louisiana a straightforward way to source up to 100% of their electricity from solar and other renewables without installing their own equipment.

Edited by ad hoc news New Releases & Launches Desk. Reviewed before publication on 06/16/2026 at 6:19 AM ET. Details in the imprint.

Entergy is expanding its menu of renewable options for commercial customers with the Green Select program, positioning the offer as a simple way for businesses in Louisiana to match a portion or all of their electricity usage with renewable energy from new, local resources added to the grid. Entergy Louisiana describes Green Select as allowing eligible customers to subscribe in 5% increments up to 100% of their electricity usage. The program is designed specifically for organizations that want the environmental and branding benefits of renewables without the capital expense or complexity of building their own solar array.

How Entergy Green Select works and who it targets

At its core, Green Select is a voluntary subscription program: participating business customers continue to receive power from the existing grid but pay an additional fee so that a percentage of their annual consumption is backed by energy from dedicated renewable projects that Entergy brings online in its service territory. The utility states that the renewable capacity supporting the program comes from new-build resources, meaning customers can point to incremental clean generation rather than existing legacy assets as the origin of their green power allocation. For companies that report greenhouse gas emissions, the structure can support Scope 2 accounting goals by letting them procure verifiable renewable energy attributes through their regular utility bill instead of arranging separate power purchase agreements.

The offer is tailored to a wide range of commercial and institutional users, from small and midsize enterprises to large industrial loads that want to move part of their consumption to renewables in line with corporate sustainability commitments. Entergy emphasizes that Green Select is designed to be flexible: customers may typically choose what percentage of their electricity use to match, subject to program caps and availability, instead of being forced into an all-or-nothing green tariff. That makes it easier for businesses to control the cost impact while still being able to demonstrate measurable progress on clean energy sourcing to stakeholders, regulators and customers.

Pricing for Green Select is structured as an add-on charge per kilowatt-hour that appears on the customer’s existing electric bill, with the exact premium depending on the subscription level and underlying project costs approved by regulators. Entergy notes that participation is optional and does not affect a customer’s reliability or interconnection configuration, as power continues to flow through the same distribution and transmission infrastructure regardless of whether a company subscribes. For organizations accustomed to traditional fixed-tariff utility service, this arrangement mirrors the familiar billing process while layering in a way to claim renewable usage without navigating wholesale electricity markets.

From a grid-planning perspective, Green Select also functions as a demand signal: higher subscription levels can help justify additional utility-scale solar projects or other renewables in Entergy’s integrated resource planning. That linkage gives corporate subscribers some indirect influence over the pace at which new clean capacity is developed in the region, even though they do not contract directly with the generators. For Entergy, this can translate into a clearer business case to regulators for building out renewable assets backed by demonstrated customer interest, rather than relying purely on compliance with policy mandates.

Compared with third-party renewable energy certificate (REC) purchases or complex power purchase agreements, a utility-administered program like Green Select reduces transaction costs and legal overhead for smaller organizations that may not have dedicated energy procurement teams. Companies looking to align with widely used disclosure standards, such as CDP reporting or the Greenhouse Gas Protocol, can use the program documentation to substantiate their claims around the share of electricity sourced from renewables, provided they follow the relevant accounting guidelines. This structure is particularly relevant in regulated Southern US markets, where retail choice is limited and many customers cannot simply switch to a different retail electricity provider offering a green tariff.

Green Select sits alongside Entergy’s broader suite of energy-efficiency and demand-side management programs, giving businesses an additional lever beyond just reducing consumption. The program can be combined with other measures such as LED lighting upgrades, HVAC retrofits or on-site solar, allowing customers to build a layered strategy that cuts both emissions and operating costs over time. Although the financial impact of the renewable premium will vary by customer and rate schedule, some companies may view the additional expense as a marketing and ESG budget line item rather than a pure utility cost, especially if they use the green-power participation in communications with investors, employees and local communities.

In addition to business-oriented offerings like Green Select, Entergy has been steadily announcing new renewable projects and clean energy milestones across its regulated utilities, including Entergy Louisiana, Entergy Arkansas, and Entergy Mississippi. These developments are part of a long-term decarbonization roadmap under which Entergy has set goals for reducing the carbon intensity of its generation fleet and increasing the share of renewables and nuclear in its portfolio. Regulatory approvals for new solar plants in Louisiana and Arkansas, for example, highlight how individual customer programs knit into a broader capital spending plan on the generation side.

For Entergy, programs such as Green Select are strategically important because they create a customer-facing expression of the company’s sustainability messaging, which otherwise consists largely of long-horizon generation and transmission projects that are less visible to end users. The utility has highlighted in its sustainability reporting that large commercial and industrial accounts increasingly request customized renewable solutions, and voluntary green tariffs help retain those customers within the regulated utility framework instead of pushing them to pursue behind-the-meter alternatives. Entergy’s recent sustainability report underscores its intention to expand renewables while maintaining reliability for its roughly 3 million customers across Arkansas, Louisiana, Mississippi and Texas.

From the perspective of US retail investors, the financial significance of Green Select lies less in near-term revenue impact per subscriber and more in what the program indicates about Entergy’s positioning in a utility sector that is steadily moving toward cleaner portfolios under both customer and policy pressure. Utility analysts often focus on the scale and regulatory treatment of capital spending on renewables, grid hardening and generation modernization when modeling earnings trajectories for companies like Entergy, rather than on individual customer programs. Nonetheless, visibility into offerings such as Green Select provides a concrete example of how the company is monetizing the energy transition at the customer interface.

Entergy Corporation, headquartered in New Orleans, generates, transmits and distributes electricity to roughly 3 million customers in Arkansas, Louisiana, Mississippi and Texas, and is publicly traded on the New York Stock Exchange under the ticker ETR. According to NYSE market data, shares of Entergy (ISIN US29364G1031) recently traded around $110 per share on the NYSE in US dollars. For investors tracking how utilities adapt their product mix to customer sustainability demands, Green Select offers a small but tangible signal of Entergy’s approach to integrating renewables into its regulated business model.

Entergy Green Select quick profile

• Product: Green Select
• Manufacturer: Entergy Corp.
• Category: New Release/Launch - renewable energy service
• Launch date: Program introduced in Louisiana in recent years as part of Entergy’s expanding renewable offerings
• MSRP / Price: Voluntary per-kilowatt-hour premium on standard business electricity rates, varying by subscription level and regulatory approval
• Availability: Offered to eligible business customers in Entergy Louisiana’s service territory, subject to program terms and capacity
• Target audience: Commercial and industrial customers seeking to match a portion or all of their electricity usage with renewable energy
• Key differentiator / USP: Enables grid-connected businesses in a regulated Southern US market to claim renewable energy usage in flexible increments without building on-site generation

This article was a.i.-assisted and editorially reviewed. Product information without warranty; prices and availability may change at short notice. Not investment advice and not a buy or sell recommendation. Trading involves risk up to and including the total loss of invested capital.