Felix Katzenfutter Review: Why So Many Cats Are Obsessed With This Budget-Friendly Classic
13.01.2026 - 05:47:45You know that look. You crack open a pouch, your cat trots over… then sniffs, judges you silently, and walks away like you just served cardboard. You toss another half-full bowl, wonder how much money youve literally thrown in the trash this month, and start scrolling for a new brandagain.
Feeding a picky cat feels like running A/B tests with your wallet. They want variety, rich smells, and textures that feel like prey. You want something that doesnt cost a small fortune, is easy to find, and doesnt make you second-guess whats actually inside the pouch or can.
This is exactly the problem Felix has been trying to solve for years: everyday cat food that your cat is actually excited to eat, in flavors that dont get boring after a week.
Enter Felix Katzenfutter the iconic European line of wet and dry cat food from Purina (Nestl e9 S.A.), known in English simply as Felix cat food. Its everywhere in supermarkets across Europe, but does its popularity come from clever marketing or genuine feline obsession?
Why Felix Katzenfutter Might Be the Solution Youre Looking For
Felix Katzenfutter is designed around one core idea: make food that looks, smells, and tastes intensely appealing to cats, while still staying accessible in price and easy for humans to serve day after day.
On the official Purina Felix page, youll find a wide family of products, including (names as listed in German):
- Felix So gut wie es aussieht ("As good as it looks") wet food chunks in jelly
- Felix Sensations and Sensations Extras wet food with standout sauces or jelly combinations
- Felix Tasty Shreds shredded-style wet food textures
- Felix Naturally Delicious snacks
- Felix Knusper Mix (crispy mix) treats
Most cats meet Felix through its wet food pouches in jelly or gravy. The brand leans heavily into flavor variety and sensory appealthere are multi-pack boxes with different proteins (for example, combinations featuring beef, poultry, or fish, depending on the specific variant you choose) and a strong focus on smell and texture to entice even picky eaters.
Why this specific model?
So why choose Felix Katzenfutter over the dozens of other supermarket staples? The answer lies in three pillars: variety, availability, and price-to-enjoyment ratio.
1. Variety that keeps picky cats interested
Felix doesnt just sell one "beef in jelly" and call it a day. The Felix range is broken into flavor assortments and textures (chunks, shreds, different sauces or jellies) that let you rotate regularly. That rotation matters: many owners report on forums and Reddit that their cats go through phases of boredom with other brands, but happily cycle through different Felix variants.
2. Designed to be visually and aromatically enticing
On the Purina product pages, Felix repeatedly emphasizes appetizing appearance (for example, visible meat-like pieces in jelly or gravy in the "So gut wie es aussieht" line). Thats marketing, yes, but user reviews back it up: many owners say their cats "come running" when they hear a Felix pouch open and leave bowls clean more often than with some alternative mid-priced foods.
3. Widely available and comparatively affordable
Felix is positioned in the mass-market segment: supermarket shelves, online grocery, and pet retailers across much of Europe carry it. While exact pricing varies by country and retailer, it typically sits below premium boutique brands but above ultra-budget generics, aiming for an affordable sweet spot where you can realistically feed it daily without financial stress.
4. Clear ingredients listings per recipe
Each Felix product page lists its specific ingredients ("Inhaltsstoffe") and composition. You should always check the exact variant you plan to buy recipes differ by flavor and line. Some formulas, for example, include specified percentages for certain animal components, as well as added minerals and other declared nutritional components where stated. The important point: Purina publishes those details per product, and any evaluation of ingredients needs to be done by looking at that exact pack or page.
At a Glance: The Facts
| Feature | User Benefit |
|---|---|
| Wide range of wet food lines (e.g., "So gut wie es aussieht", "Sensations", "Tasty Shreds") | Lets you rotate flavors and textures so your cat is less likely to get bored and refuse meals. |
| Multi-pack assortments with different protein varieties per box | Makes it easy to test what your cat prefers without committing to a full case of a single flavor. |
| Clearly labeled ingredients and composition on each product page and pack | Gives you transparency over what is in that specific recipe so you can compare and choose deliberately. |
| Supermarket-level availability across much of Europe | You can grab it in your regular grocery run instead of needing a specialty pet store or subscription. |
| Positioned in a mid-range price segment | Helps keep daily feeding costs manageable compared with many premium brands. |
| Multiple textures (chunks in jelly/gravy, shreds, snacks) | Lets you match your cats personal texture preferences, which can be a make-or-break detail for picky eaters. |
What Users Are Saying
To get beyond marketing claims, we checked real-world sentiment on forums and Reddit threads discussing "Felix cat food" and "Felix Katzenfutter".
Common positives:
- Cats genuinely like the taste: Many owners report that Felix is one of the few supermarket brands their cats consistently finish, especially the jelly or gravy variants.
- Good value for the price segment: Users often describe Felix as a solid compromise between affordability and cat enjoyment, especially when bought in multi-pack deals.
- Useful for multi-cat households: With big variety boxes, people feeding several cats appreciate that there are enough flavors so everyone finds something they like.
Common criticisms:
- Ingredient quality debates: Some cat owners, especially in more ingredient-conscious communities, compare Felix skeptically to high-end or grain-free brands and prefer recipes with more narrowly defined meat sourcing. They stress reading each ingredient list carefully.
- Sensitivity in some cats: A minority of reviewers report digestive upsets or that their cat doesnt tolerate certain Felix flavors well. As always, this seems highly individual and variant-specific.
- Not marketed as a niche premium product: For people specifically seeking boutique, single-source, or ultra-minimalist recipes, Felix sits more in the everyday mainstream bracket rather than that curated premium niche.
Overall sentiment: if your top priority is that your cat actually eats and enjoys their food without you overspending, Felix tends to score well. If you prioritize very specific formulation philosophies (for instance, particularly strict ingredient minimalism or niche sourcing), you may gravitate toward other segments of the market.
Its also worth noting the corporate context: Felix sits under the larger Nestl e9 Purina PetCare umbrella, part of Nestl e9 S.A. (ISIN: CH0038863350), which means big-company distribution, quality control systems, and the kind of scale that keeps it on supermarket shelves.
Alternatives vs. Felix Katzenfutter
The cat food aisle today is crowded, and trends are pushing hard in a few directions: "natural" positioning, high-protein claims, grain-free formulas, and boutique brands with carefully curated ingredient stories. So where does Felix fit in?
Versus premium boutique brands
Higher-end brands often market very specific ingredient profiles and may emphasize limited-ingredient recipes or particular animal sources. If you are deeply focused on specialized formulations and are comfortable paying considerably more per pouch or can, those may align better with your priorities than Felix. However, many of those brands simply dont enjoy the same distribution footprint or price accessibility Felix has.
Versus ultra-budget supermarket generics
On the other side, there are rock-bottom generics whose main advantage is price. Compared with many of those, Felix typically offers broader flavor variety, more appealing textures, and stronger anecdotal evidence of cats actually cleaning their bowls. For a lot of owners, that difference justifies paying a little more than the absolute minimum.
Versus other mainstream majors
Felix competes directly with other big names in the mainstream category. In that context, its strongest edge is brand familiarity and the sheer range of formats and flavors. For a cat that is motivated by sensory novelty, rotating between Felix lines (for example, chunks in jelly one week, shredded textures the next) can be a straightforward strategy to maintain appetite without constantly changing brands.
Final Verdict
If feeding your cat has turned into a daily guessing game, Felix Katzenfutter (Felix cat food) is a pragmatic, widely loved option worth short-listing.
It doesnt pretend to be a tiny-batch, story-driven boutique formula. Instead, it leans into what most cat parents quietly obsess over: is my cat excited about dinner, and can I afford to keep buying this long-term?
Between the multiple wet food lines, multi-pack assortments, and snack options, Felix gives you a toolbox of flavors and textures to experiment with until you find the combinations your cat craves. The fact that it sits in a mid-priced, supermarket-accessible niche makes it realistic to stick with once you hit that sweet spot.
The smart approach is simple:
- Pick a starter assortment from one of the main wet lines (for example, a mixed box from the "So gut wie es aussieht" range).
- Watch which pouches or textures your cat devours vs. ignores.
- Use that feedback to double down on the lines and flavors that clearly win.
- Always check the exact ingredients and composition on the product page or packaging for the specific variant before you commit.
If you want a realistic balance of price, availability, and feline enthusiasm, Felix Katzenfutter delivers exactly what its massive popularity suggests: a mainstream cat food that a huge number of cats genuinely enjoy eating, without turning your monthly pet budget into a luxury experiment.


