Adcore's Australian Division Powers Strong Start to Fiscal Year

Adcore's Australian subsidiary nearly doubles net revenue YoY to ~AUD 500k in Jan 2026, fueled by new services and a strong digital ad market.

Adcore has opened its new fiscal year with significant momentum. Preliminary and unaudited figures for January 2026 reveal that the company's Australian subsidiary nearly doubled its net revenue compared to the same month last year, defying the typical seasonal softness often seen in the advertising industry's first quarter.

Australian Market Provides Favorable Tailwinds

The company's growth trajectory aligns with a broadly expanding digital advertising environment in Australia. According to the latest market report from IAB Australia and PwC, the country's online ad market grew by 11.5% in 2025, reaching a total of AUD 18.4 billion. Expenditure in the fourth quarter alone hit AUD 4.9 billion.

Within this market, video advertising emerged as the strongest growth driver, advancing by nearly 20%. Furthermore, the retail sector established itself as the leading industry for digital advertising spend. This creates a beneficial climate for agencies like Adcore that specialize in e-commerce and retail clients.

Strategic Shift Fuels Revenue Acceleration

A substantial portion of this uptick is attributable to the strategic expansion initiated in 2025. More than 40% of the additional revenue growth stems from new initiatives, including SEO and GEO services, affiliate programs, and branding activities such as Linear TV. CEO Omri Brill stated that these results underscore the company's progression toward a more balanced and resilient revenue model.

For January 2026, Adcore Australia posted net revenue of approximately AUD 500,000. This represents a year-over-year increase of 101%. The sequential growth is also notable, with revenue climbing 28% from December 2025.

Performance Marketing Focus Aligns with Industry Trend

The regional digital landscape is currently characterized by a clear trend toward measurable results. Industry reports from March 2026 highlight increasing performance pressure on advertisers. Notably, 37% of media buyers plan to further expand their share of performance-based advertising.

Simultaneously, programmatic buying is gaining importance, boosting demand for data-driven campaigns. This market development plays to Adcore's strengths, as the company deliberately scaled its services in these areas over the past year. By concentrating on these high-growth segments and successfully establishing new service pillars, Adcore has laid the foundation for its current revenue acceleration.