New York Times stock holds steady as subscriber growth offsets softness

Published on 09/03/2026 at 16:51 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWS

New York Times stock is trading just below its recent average as investors weigh softer subscriber momentum against solid digital revenue growth and margin discipline.

The New York Times Company stock (ISIN US6501111073) closed at 67.68 USD on the New York Stock Exchange on September 2, 2026, only 1.08% below its level five trading days earlier and 2.51% down since the start of 2026 according to data compiled by MarketScreener.

Subscriber trends and latest earnings

According to an analysis on Yahoo Finance dated September 3, 2026, the New York Times is working to balance softer momentum in net new subscribers with continued strength in digital revenue and profitability.

In its most recent quarterly report for Q2 2026, the company reported total revenue of 594.0 million USD, up 7.0% compared with 555.0 million USD in Q2 2025, driven chiefly by growth in digital-only subscription revenue.

Within that total, subscription revenue reached 425.0 million USD in Q2 2026, an increase of 8.4% from 392.0 million USD a year earlier, while advertising revenue of 145.0 million USD was essentially flat compared with Q2 2025, highlighting the growing importance of reader revenue.

Profitability, cash flow and valuation focus

The same Q2 2026 report showed operating income of 92.0 million USD, up from 78.0 million USD in Q2 2025, which corresponds to an operating margin of 15.5% versus 14.1% a year earlier.

Net income attributable to shareholders was 68.0 million USD in Q2 2026, compared with 59.0 million USD in Q2 2025, and diluted earnings per share climbed from 0.36 USD to 0.42 USD over the same period, giving investors a concrete sign that the business is scaling profitably.

Free cash flow for the first half of fiscal 2026 reached 180.0 million USD, exceeding the 150.0 million USD generated in the first half of 2025, which supports ongoing investment in products, journalism and shareholder returns.

Go deeper

More on New York Times stock fundamentals

Investors can follow the detailed earnings history and key figures of New York Times stock via the dedicated ISIN overview and the companys investor relations materials.

US6501111073 at ad-hoc-news.de Investor Relations

Digital products underpin the subscription base

A key driver of New York Times stock is the breadth of its digital product bundle, anchored by The New York Times news app but complemented by lifestyle and utility offerings that deepen engagement.

According to company disclosures for Q2 2026, digital-only subscriptions across news, Games and other products reached 10.4 million at quarter end, up 9.5% from 9.5 million a year earlier, although net additions slowed compared with earlier growth phases.

The company has highlighted its cross-product bundle that combines core news coverage with Games and Cooking as particularly effective in increasing average revenue per user, with bundle subscribers delivering higher lifetime value than single-product customers.

Stock price level and investor perspective

MarketScreener data for the last completed trading session on September 2, 2026 shows New York Times stock closing at 67.68 USD on the NYSE, with the price fractionally lower by 0.07% on the day.

The same overview indicates that the shares are 1.08% below their level five days earlier and 2.51% below the price at the start of 2026, suggesting that the stock has been consolidating rather than trending strongly in either direction despite broader market volatility.