Mr Price cuts its application estate: what it means for Mr Price stock
Published on 10/14/2026 at 06:35 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWSRetail technology and valuation
- Cloud modernization cut the application landscape to 103 systems by September 30, 2026.
- Fiscal 2026 revenue reached ZAR 42.70 billion across 16 divisions.
- Analysts' September 4 target was ZAR 196.00, down from ZAR 238.00.
Mr Price cut its application estate to 103 systems over five years, as ITWeb reported on September 30, 2026. The technology shift gives the retailer a measurable operating change to assess alongside fiscal 2026 revenue of ZAR 42.70 billion.
What the technology shift means
ITWeb said the application landscape fell from a legacy base of nearly 400 systems to 103 during the five-year modernization program. The article also linked that period with revenue growth of 87 percent and store-footprint growth of 124 percent, providing a quantified comparison between the technology change and the group's expansion.
The group operates 16 trading divisions across apparel, homeware, sports, telecoms and financial services, according to ITWeb. It also reported more than 3,100 stores and approximately 33,000 associates, while fiscal 2026 revenue stood at ZAR 42.70 billion.
Analyst target reflects a reset
Valuation expectations have moved lower. Simply Wall St reported a September 4, 2026 price-target reduction to ZAR 196.00 from ZAR 238.00, based on an average from eight analysts. The same page said the new target stood 23 percent above the last closing price cited in that update.
That target change places the modernization story beside a more cautious valuation framework. Simply Wall St also listed forecast earnings per share of ZAR 15.21 for the next fiscal year versus ZAR 14.50 for fiscal 2026, a difference of ZAR 0.71.
Reporting calendar and listing
Mr Price Group lists annual results for the year ended March and a first-quarter trading update covering the 13 weeks to June 27, 2026. Its investor calendar shows an interim-results closed period running from September 15, 2026, with the open period scheduled for November 20, 2026.
The technology figures therefore matter through execution rather than headline expansion alone: 103 applications, 16 divisions and ZAR 42.70 billion of fiscal 2026 revenue define the operating scale. The analyst target of ZAR 196.00 from ZAR 238.00 supplies the counterweight for valuation analysis.
Market context for South Africa
Market context: Latest market reports.
Mr Price Group Limited key facts
- Company: Mr Price Group Limited
- Ticker: MRP
- Primary exchange: JSE
- Sector / Industry: Consumer Cyclical / Apparel - Retail
