Wayfair, US94419L1017

Mizuho raises target for Wayfair stock from USD 90.00 to USD 110.00

Published on 10/05/2026 at 21:26 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWS

Wayfair posted USD 3.52 billion revenue, up 7.50 percent in 2026's second quarter. Wayfair stock costs EUR 95.43 on October 5, 2026 after EUR 89.99.

Wayfair, US94419L1017, Illustration mit AI erstellt.
Wayfair, US94419L1017, Illustration mit AI erstellt.

Wayfair (ISIN US94419L1017) was trading at EUR 95.43 at Lang & Schwarz on October 5, 2026 at 9:23 p.m. CEST, plus 6.05 percent versus the prior close of EUR 89.99. Mizuho raised its price target for Wayfair from USD 90.00 to USD 110.00 on September 29, 2026, while maintaining an Outperform rating, according to MarketBeat.

Mizuho lifts target to USD 110.00

The revised target gives the latest analyst view a concrete valuation marker, but it remains separate from the euro quotation used by German investors. MarketBeat also reported that Mizuho maintained its Outperform rating, making the move a target increase rather than a rating change.

The analyst action followed Wayfair's second-quarter 2026 results. According to MarketBeat, revenue reached USD 3.52 billion, up 7.50 percent year over year, while adjusted earnings per share came to USD 0.95 versus USD 0.90 expected.

Revenue reaches USD 3.52 billion

The comparison with the USD 3.47 billion revenue estimate shows that the quarter exceeded expectations by USD 0.05 billion. The same report said Wayfair remained unprofitable, with a negative 2.49 percent net margin, so the valuation debate still depends on whether sales growth can translate into durable earnings.

Wayfair's operating scale remains substantial: the company serves the home category through its main platform and brands including Joss & Main, AllModern, Birch Lane and Perigold. Its second-quarter revenue growth therefore provides a more useful operating reference than the daily euro move alone.

Results set for November 4

Wayfair announced on October 1, 2026 that it will release third-quarter results before the market opens on November 4, 2026, according to About Wayfair. The company scheduled its conference call for 8:00 a.m. ET on the same date, giving investors a defined next checkpoint for revenue growth and profitability.

Stock gains 6.05 percent

Wayfair stock was trading at EUR 95.43 in after-hours trading at Lang & Schwarz on October 5, 2026 at 9:23 p.m. CEST, up 6.05 percent from the EUR 89.99 prior close dated October 2, 2026. The primary listing is on the NYSE, where the stock's 52-week range was USD 55.60 to USD 119.98 and market capitalization was USD 14.7 billion as of October 5, 2026.

Wayfair stock facts

  • Company: Wayfair Inc.
  • ISIN: US94419L1017
  • Ticker: W
  • Primary exchange: NYSE
  • Price Lang & Schwarz (as of October 5, 2026, 9:23 p.m. CEST): EUR 95.43
  • Change versus prior close: plus 6.05 percent
  • Prior close Lang & Schwarz (October 2, 2026): EUR 89.99
  • Market capitalization: USD 14.7 billion (as of October 5, 2026)
  • 52-week range: USD 55.60-119.98 (as of October 5, 2026)
  • Sector / Industry: Consumer Discretionary / Catalog and Specialty Distribution
  • Next earnings date: November 4, 2026

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