Anta Sports stock completes EUR 1,505.5 million PUMA deal

Published on 10/08/2026 at 09:10 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWS

Anta Sports stock completed its PUMA investment on October 7, 2026, paying EUR 1,505.5 million for a 29.06 percent stake. First-half revenue rose 12.9 percent to CNY 43.51 billion.

Anta Sports, KYG040111059, Illustration mit AI erstellt.

Anta Sports (ISIN KYG040111059) was trading at HKD 71.75 on the Hong Kong Stock Exchange on October 8, 2026, up HKD 0.40 or 0.56 percent from the prior close. The company had completed its EUR 1,505.5 million purchase of a 29.06 percent stake in PUMA on October 7, becoming the German sportswear group's largest shareholder, according to PR Newswire.

PUMA deal expands global reach

The transaction gives Anta Sports a strategic position in PUMA while preserving PUMA's independent governance and brand identity. The company said the investment supports its single-focus, multi-brand, globalization strategy, with PUMA's international network adding a new dimension to Anta's existing portfolio.

The deal follows a profitable first half. In its H1 2026 presentation, Yahoo Finance reported that revenue increased 12.9 percent year over year to CNY 43.51 billion. Profit attributable to shareholders, excluding the one-off gain from Amer Sports share issuance, rose 12.9 percent to CNY 7.94 billion.

Margins and cash flow improved

Operating profit margin reached 27 percent in the first half, 0.7 percentage point higher than a year earlier. Net free cash inflow rose 54.2 percent to CNY 11.63 billion, while the interim dividend increased 10.2 percent to HKD 0.151 per share, according to ANTA Sports.

The operating mix remains important for the investment case. ANTA brand revenue grew 4.8 percent in the first half, while FILA revenue increased 6.1 percent and other brands revenue advanced 44.2 percent. The figures show why management is using a portfolio approach rather than relying on one label.

Consensus remains above the stock

Investing.com lists a Strong Buy consensus from 32 analysts, including 30 Buy ratings and 2 Holds. Its average 12-month price target is HKD 104.95, with a high estimate of HKD 130.27 and a low estimate of HKD 85.33, according to Investing.com.

UBS raised its target from HKD 104.50 to HKD 108.50 and retained a Buy rating on September 24, 2026, citing earnings resilience and overseas expansion, as Moomoo reported.

Stock trades below its yearly high

At HKD 71.75 on October 8, 2026, Anta Sports stock stood within a 52-week range of HKD 66.85 to HKD 90.75. Trading volume was 3,934,759 shares and market capitalization was HKD 198.8 billion on the Hong Kong Stock Exchange.