Zebra Technologies stock trades at EUR 328.00, plus 0.31 percent
Published on 09/29/2026 at 11:49 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWS
Zebra Technologies (ISIN US9892071054) stock was trading at EUR 328.00 at Lang & Schwarz on September 29, 2026, plus 0.31 percent versus the EUR 327.00 prior close on September 28, 2026. The market is weighing a raised 2026 outlook against continuing memory chip cost pressure.
Needham raises target to USD 435.00
According to MarketBeat on September 15, 2026, Needham raised its Zebra Technologies price target from USD 410.00 to USD 435.00 and maintained a buy rating. The same report put the broader analyst consensus at USD 383.08, with a Moderate Buy rating from 13 brokerages.
The target revision followed second-quarter results that gave the forecast a stronger operating base. Yahoo Finance reported on September 3, 2026, that adjusted EPS reached USD 6.35, 46.0 percent above the USD 4.35 consensus, while revenue rose 20.4 percent year over year to USD 1.56 billion. Net income was USD 233.0 million, compared with USD 112.0 million in the year-ago quarter.
Pricing offsets memory pressure
Zebra raised its 2026 price realization guidance to USD 90.0 million from USD 60.0 million, according to Investing.com in its September 9, 2026 transcript of the Citi conference. Management also said physical AI and intelligent automation are multi-year growth drivers, while direct relationships with the top three memory vendors are intended to reduce supply risk.
The quarterly figures show the comparison investors need: operating profit was USD 321.0 million in Q2/2026, versus USD 215.0 million in Q1/2026, and diluted EPS was USD 4.85 versus USD 2.72. Cash from operating activities increased from USD 176.0 million in Q1/2026 to USD 211.0 million in Q2/2026.
Stock remains below yearly high
On Nasdaq, ZBRA was last at USD 371.87 on September 28, 2026, at 4:00 p.m. EDT. The primary-exchange 52-week range was USD 199.05 to USD 386.23, while market capitalization stood at USD 17.7 billion on September 29, 2026.
At Lang & Schwarz, Zebra Technologies stock was trading at EUR 328.00 on September 29, 2026, at 11:40 a.m. CEST, plus 0.31 percent versus the EUR 327.00 prior close on September 28, 2026.
Zebra Technologies stock data
- Company: Zebra Technologies Corporation
- ISIN: US9892071054
- Ticker: ZBRA
- Primary exchange: NASDAQ
- Price Lang & Schwarz (as of September 29, 2026, 11:40 a.m. CEST): EUR 328.00
- Change versus prior close: plus 0.31 percent
- Prior close Lang & Schwarz (September 28, 2026): EUR 327.00
- Market capitalization: USD 17.7 billion (as of September 29, 2026)
- 52-week range: USD 199.05-386.23 (as of September 29, 2026)
- Sector / Industry: Technology / Communication Equipment
