Zalando stock slips as B2B profit engine gains strength
Published on 11/11/2026 at 17:38 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWSGrowth broadens beyond core retail
- Zalando's B2B revenue rose strongly in the third quarter, with adjusted EBIT more than doubling year over year.
- Zalando Extended will bring selected products from other online shops into the platform, with AI-assisted checkout planned from 2027.
- Management retained its 2026 outlook and scheduled full-year results for March 11, 2027.
Zalando's latest market quote adds a fresh comparison point to the investment case after the company's third-quarter update. Zalando stock traded at 27.78 euros on Lang & Schwarz at 17:36 CET on Wednesday, November 11, 2026.
Compared with the 28.09 euros cited in the previous report published on November 10 at 18:17 CET, the quote was 1.10 percent lower. This comparison is separate from the Xetra close used for daily market calculations.
B2B strengthens the earnings profile
In its third-quarter release dated November 3, Zalando reported group gross merchandise volume of 4.5367 billion euros, up 7.5 percent year over year. Revenue increased 5.1 percent to 3.1747 billion euros, while adjusted group EBIT rose 10.6 percent to 106.5 million euros and the adjusted margin reached 3.4 percent.
The strongest operating momentum came from the business-to-business division. B2B revenue reached 354.4 million euros, compared with 277.1 million euros a year earlier. Adjusted B2B EBIT rose to 42.2 million euros from 19.6 million euros, lifting the segment margin to 11.9 percent from 7.1 percent.
These figures and the company announcement are available in the Zalando third-quarter release published by EQS Newswire via Placera. The company linked the improvement to its logistics, marketplace connectivity and software activities through ZEOS, Tradebyte and SCAYLE.
AI expands the platform model
Zalando Extended will add products from other online shops that Zalando does not sell itself. Westwing is the first pilot partner, and Zalando plans for its own AI agent to complete purchases inside the app from 2027. The company said the model could widen partner reach and create additional retail media opportunities.
Management retained its 2026 outlook, calling for reported GMV and revenue growth in the lower half of the 12 percent to 17 percent range and adjusted EBIT of 680 million to 720 million euros. Full-year results are scheduled for March 11, 2027.
Zalando company snapshot
- Company: Zalando SE
- ISIN: DE000ZAL1111
- WKN: ZAL111
- Ticker: ZAL
- Home market: Germany
- Lang & Schwarz quote: 27.78 euros, Wednesday, November 11, 2026, 17:36 CET
- Xetra close: 28.24 euros, Tuesday, November 10, 2026
- Index: DAX
The DAX provides the broader market backdrop for investors tracking Zalando and other German large-cap stocks.
Further developments around B2B expansion, AI commerce and the 2026 outlook are covered in more news and analyses on Zalando stock.
