Yum! Brands, US9884981013

Yum! Brands stock falls toward 52-week low after Baird trims target

Published on 09/19/2026 at 17:32 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWS

Yum! Brands stock traded around USD 137.99 on September 19, 2026, close to its 52-week low near USD 136.89 on the New York Stock Exchange. Recent analyst commentary flags bearish technical signals despite earlier earnings beats for the restaurant group.

Bauhaus-Poster mit Schriftzug FAST FOOD, Symbolbild Yum! Brands Inc. US9884981013
Geometrisches Bauhaus-Poster mit Sektor-Schriftzug FAST FOOD steht stellvertretend für Yum! Brands Inc. ISIN US9884981013, Illustration mit AI erstellt.

Yum! Brands stock (ISIN US9884981013) traded at around USD 137.99 on the New York Stock Exchange as of September 19, 2026, leaving the fast-food group’s shares close to their recent 52-week low near USD 136.89 and signaling mounting investor caution around the valuation.

Stock drifts near its 52-week low

According to a comparison overview from Pluang on September 19, 2026, Yum! Brands, Inc. trades at USD 137.99 on the NYSE, implying a market capitalization of about USD 37.05 billion in USD terms for the global restaurant operator.

An earlier price snapshot cited by Ad-hoc-news.de reported that Yum! Brands stock marked a 52-week low of USD 136.89 on September 17, 2026, compared with a 52-week high of USD 170.14, leaving the shares roughly 20 percent below their high over the past twelve months.

Baird trims price target while keeping Outperform

As Ad-hoc-news.de reported on September 18, 2026, research house Robert W. Baird lowered its price target on Yum! Brands from USD 174 to USD 165 while reaffirming an Outperform rating, a move that helped push the stock down toward its 52-week low level.

The revised Baird target of USD 165 now implies around 19.6 percent upside from the USD 137.99 share price indicated on September 19, 2026, suggesting that the analyst still sees meaningful appreciation potential despite near-term technical pressure.

Valuation and earnings context

In a valuation overview updated on September 19, 2026, Macrotrends lists Yum! Brands, Inc. with a market capitalization of USD 41.447 billion and a price-to-earnings ratio of 26.11, underscoring that investors are still paying a premium multiple relative to many peers for the company’s franchised fast-food business.

The Pluang comparison notes that Yum! Brands shares are down 0.07 percent intraday on September 19, 2026, and references ‘bearish technical signals despite recent earnings beats’, indicating that while the company has recently surpassed profit expectations, the chart picture has turned more cautious for the stock.

Stock level and investor takeaway

Yum! Brands stock, listed on the NYSE under the ticker YUM, thus remains below the mid-point of its 52-week range, with the USD 137.99 price on September 19, 2026, only slightly above the recent low of USD 136.89 and far from the 52-week high of USD 170.14.

Yum! Brands stock key data

  • Company: Yum! Brands, Inc.
  • ISIN: US9884981013
  • Ticker: YUM
  • Trading venue: NYSE
  • Price (as of September 19, 2026): 137.99 USD
  • Market capitalization: 37.05 billion USD (as of September 19, 2026)
  • Sector / Industry: Consumer Discretionary / Restaurants
  • Index membership: S&P 500

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