Wells Fargo keeps Sell on Prudential Financial stock
Published on 10/05/2026 at 14:32 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWS
Prudential Financial (ISIN US7443201022) was trading at EUR 100.68 at Lang & Schwarz on October 5, 2026 at 2:30 p.m. CEST, plus 0.62 percent versus the prior close of EUR 100.06. Markets Insider reports that Wells Fargo analyst Wesley Carmichael maintained a Sell rating on October 2, 2026, with a USD 110.00 price target. The combination of a fresh analyst stance and a modest euro-session gain leaves the rating, rather than the daily move, as the sharper signal.
Wells Fargo sets a USD 110.00 target
The USD 110.00 target sits below the USD 112.60 NYSE close recorded on October 2, 2026, making the analyst view more cautious than the latest US quotation. Markets Insider also cites a USD 115.60 average target and a Hold consensus, while Morgan Stanley maintained Sell with a USD 105.00 target in a report released on October 2, 2026.
The latest US market data put Prudential Financial's market capitalization at USD 38.8 billion on October 2, 2026. Its NYSE 52-week range was USD 91.89 to USD 127.72, so the stock remains materially above its yearly low but below its yearly high.
Q2 earnings beat the estimate
Yahoo Finance lists USD 14.15 billion in revenue and USD 985.0 million in earnings for the second quarter of fiscal 2026. Earnings per share reached USD 4.08 against a USD 3.52 estimate, a USD 0.56 comparison advantage, while the reported revenue figure was below the USD 14.36 billion estimate.
The figures matter because they show a mixed operating picture: earnings exceeded expectations, but revenue did not. That contrast helps explain why the stock can post a positive Lang & Schwarz session while the latest analyst action remains cautious.
Rebrand reaches 3,000 advisors
On September 24, 2026, Prudential Advisors announced the new name Prudential Wealth Advisors. MarketScreener reports that the business supports more than 3,000 financial advisors and that assets under management rose from USD 27 billion in 2023 to USD 44 billion in 2026.
The rebrand gives the company a concrete growth marker beyond quarterly earnings. Prudential Financial operates across investment management, retirement strategies, group insurance, individual life and international businesses, with Andrew Sullivan as chief executive.
NYSE quote and next report date
Prudential Financial closed at USD 112.60 on the NYSE on October 2, 2026, while the Lang & Schwarz quote stood at EUR 100.68 on October 5, 2026 at 2:30 p.m. CEST. Yahoo Finance lists October 28, 2026 as the next earnings date, giving investors a defined checkpoint for testing the earnings-versus-revenue split.
The further course of trading is shown by the continuously updated real-time quote of Prudential Financial stock.
Prudential Financial stock facts
- Company: Prudential Financial, Inc.
- ISIN: US7443201022
- Ticker: PRU
- Primary exchange: NYSE
- Price Lang & Schwarz (as of October 5, 2026, 2:30 p.m. CEST): EUR 100.68
- Change versus prior close: plus 0.62 percent
- Prior close Lang & Schwarz (October 2, 2026): EUR 100.06
- Market capitalization: USD 38.8 billion (as of October 2, 2026)
- 52-week range: USD 91.89-127.72 (as of October 2, 2026)
- Sector / Industry: Financial Services / Insurance - Life
- Index membership: S&P 500
- Next earnings date: October 28, 2026
