Starbucks stock gains 1.39 percent as lawsuit adds risk
Published on 10/06/2026 at 17:44 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWS
Starbucks stock was trading at USD 95.74 on Nasdaq on October 6, 2026, up 1.39 percent from the prior close. A lawsuit over the company's sugar-free menu descriptions adds a legal risk while the coffee chain works through its turnaround.
Lawsuit adds a fresh risk
As 247WallSt reported on October 6, 2026, Starbucks faces a federal lawsuit challenging the use of the term sugar-free for beverages containing more than 0.5 grams of sugar per 12-ounce serving. Starbucks said the claim lacks merit and that its menu labels are correct.
The dispute arrives as investors weigh stronger operating figures against execution and reputation risks. The stock's intraday range on October 6, 2026, ran from USD 93.81 to USD 95.74, while the 52-week range stood at USD 77.99 to USD 110.51.
Profit improves while revenue slips
Starbucks reported fiscal third-quarter 2026 results for the 13-week period ended June 28, 2026. According to Yahoo Finance, GAAP diluted EPS reached USD 0.91, an 86 percent increase from the prior year, while consolidated revenue declined 1 percent to USD 9.3 billion.
The same report said non-GAAP EPS was USD 0.85, up 70 percent year over year, and global comparable-store sales increased 7.9 percent. The combination points to improved earnings conversion even as reported revenue reflects the change in Starbucks' China operating structure.
Analysts keep a higher bar
According to Yahoo Finance on October 1, 2026, Bank of America maintained a Buy rating and a USD 143 price target. The analyst view places customer traffic, digital ordering and the Back to Starbucks strategy at the center of the next earnings debate.
Consensus estimates compiled by Simply Wall St on October 5, 2026, put fiscal 2026 EPS at USD 2.30, up from USD 1.98, while the revenue forecast stayed at USD 38.0 billion. The consensus price target rose from USD 106 to USD 112, showing that earnings expectations have improved even as the legal headline adds a counterweight.
Next earnings date approaches
Yahoo Finance identifies October 28, 2026, as Starbucks' next quarterly earnings date. That release should put the 7.9 percent comparable-store sales increase, the revenue decline and the company's response to legal and labor pressure into one updated operating test.
Stock trades below yearly high
Starbucks stock was last at USD 95.74 on Nasdaq on October 6, 2026, with a market capitalization of USD 109.1 billion and volume of 1,551,386 shares. The price stood USD 14.77 below the 52-week high of USD 110.51, a gap of 13.4 percent.
Starbucks stock facts
- Company: Starbucks Corporation
- ISIN: US8552441094
- Ticker: SBUX
- Trading venue: Nasdaq
- Price (as of October 6, 2026, 11:43 a.m. ET): USD 95.74
- Market capitalization: USD 109.1 billion (as of October 6, 2026)
- 52-week range: USD 77.99-110.51 (as of October 6, 2026)
- Sector / Industry: Consumer Cyclical / Restaurants
Upcoming dates for Starbucks stock
- October 28, 2026: Fiscal fourth-quarter earnings
