ProSiebenSat1 stock gains after MFE profit jump
Published on 09/18/2026 at 10:34 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWS
ProSiebenSat1 stock (ISIN DE000PSM7770) is trading with MFE's H1 2026 profit swing in the background, after the parent reported adjusted EBIT of EUR 145.7 million on September 17, 2026. The same report showed revenue of EUR 2.951 billion, down 6.1 percent from EUR 3.142 billion on a pro forma basis a year earlier.
Profit beats the top line
According to Quotenmeter on September 17, 2026, the adjusted EBIT improved from minus EUR 7.3 million to EUR 145.7 million, while adjusted net profit rose from EUR 6.9 million to EUR 50.5 million. That is a clear margin story: the group earned more despite lower sales.
Boersen-Zeitung reported on September 17, 2026 that the DACH advertising business fell 8.9 percent to EUR 714 million in the half year, underlining why revenue pressure remains the key risk for ProSiebenSat1 investors.
Cost cuts matter most
According to Investing.com on September 17, 2026, MFE kept its full-year 2026 efficiency target at EUR 120 million to EUR 160 million in cost savings. The same report says management still expects consolidated advertising revenue to decline by low single digits in the third quarter, even as August and September showed more stable trends.
Stock level still decisive
ProSiebenSat1 stock was quoted at EUR 3.312 on September 17, 2026, according to MarketScreener, after earlier coverage on September 17, 2026 noted that the shares were trading lower than the parent group's 52-week range extremes. For investors, the combination of EUR 145.7 million adjusted EBIT, EUR 2.951 billion revenue and the EUR 120 million to EUR 160 million savings target is now the central number set.
ProSiebenSat1 key data
- Company: ProSiebenSat.1 Media SE
- ISIN: DE000PSM7770
- WKN: PSM777
- Ticker: PSM
- Trading venue: Xetra
- Price (as of September 17, 2026): EUR 3.312
- Sector / Industry: Communication Services / Broadcasting
- Index membership: SDAX
