Hugo Boss, DE000A1PHFF7

Hugo Boss stock holds below recent highs as investors digest latest margin trends

Published on 09/11/2026 at 19:47 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWS

Hugo Boss stock traded around EUR 38 on Xetra as of September 11, 2026, around 9 percent below its 52-week high. Recent financial data show EBITDA margin near 12 percent and a sharply reduced dividend per share, a mix that keeps investors cautious.

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Hugo Boss stock (ISIN DE000A1PHFF7) traded at around EUR 38.02 on Xetra on September 11, 2026, leaving the fashion group roughly 9.4 percent below its 52-week high of EUR 41.96 as investors weigh profitability and payout trends.

Stock stays in mid-38-euro range

Per price data from a major European stock portal, Hugo Boss shares most recently closed at EUR 38.24 on Xetra on September 11, 2026, down 0.21 percent from the prior close, with intraday trading showing the quote around EUR 38.02 later in the session.

The same overview indicates a 52-week range between EUR 34.22 and EUR 41.96, so at about EUR 38 Hugo Boss stock sits roughly EUR 3.74 above its 52-week low and EUR 3.72 below the high, reflecting a mid-range positioning rather than an extreme valuation level.

Profitability metrics remain relatively stable

According to Investing.com, Hugo Boss reported EBITDA of EUR 536.23 million in its most recent full-year period within the last 24 months, up about 1 percent from EUR 530.93 million in the previous year, while the EBITDA margin edged higher from 12.33 percent to 12.56 percent.

In the same data set, EBIT margin for Hugo Boss is shown at 9.83 percent for the current referenced year versus 9.46 percent previously, pointing to a modest improvement in operating profitability even as revenue growth has slowed compared with earlier years when EBITDA growth exceeded 17 percent.

Dividend cut underscores management caution

The income-statement overview from Investing.com also highlights a sharp change in shareholder payouts: dividend per share dropped from EUR 1.40 in the previous year to EUR 0.04 in the most recent fiscal year, a reduction of about 97.1 percent, after several years of successive increases.

This swing in the dividend trajectory stands in contrast to the comparatively steady EBIT and EBITDA margins, suggesting that management is prioritizing balance-sheet flexibility and investment capacity over near-term cash returns, a factor that many income-oriented investors will watch closely alongside any new guidance issued via company investor-relations channels.

Hugo Boss stock price snapshot

On Xetra, Hugo Boss stock was quoted at EUR 38.24 at the latest close on September 11, 2026, with intraday trading around EUR 38.02 later that day; both prices reflect the primary listing in Germany and place the shares in the middle of their 52-week corridor between EUR 34.22 and EUR 41.96.

Hugo Boss stock facts

  • Company: Hugo Boss AG
  • ISIN: DE000A1PHFF7
  • WKN: A1PHFF
  • Ticker: BOSS
  • Trading venue: Xetra
  • Price (as of September 11, 2026): 38.24 EUR
  • Market capitalization: 2,600,000,000 EUR (as of September 11, 2026)
  • Sector / Industry: Consumer Discretionary / Apparel
  • Index membership: MDAX

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