Hugo Boss stock gains after UBS keeps a Hold rating
Published on 09/19/2026 at 17:45 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWS
Hugo Boss stock (ISIN DE000A1PHFF7) closed at EUR 37.99 on September 18, 2026, with a market capitalization of EUR 2.67 billion and a 52-week range of EUR 33.85 to EUR 42.37. UBS kept a Hold rating on September 18, 2026, and the Street consensus target stands at EUR 41.00.
UBS keeps Hold
According to TipRanks on September 19, 2026, UBS analyst Robert Krankowski maintained a Hold rating on Hugo Boss. The same report says the company's shares closed last Thursday at EUR 37.99, while the consensus target is EUR 41.00.
That puts the stock 7.9 percent below the consensus target, a gap that leaves the chart anchored close to the middle of the 52-week band. For investors, the EUR 42.37 yearly high remains the near-term reference point.
Price around EUR 38
Hugo Boss traded at EUR 37.99 on September 18, 2026, with a market capitalization of EUR 2.67 billion and an average volume of 323,100 shares, according to the same TipRanks market snapshot. The 52-week low stands at EUR 33.85, so the stock is 12.2 percent above that level.
Next report counts
According to MarketScreener on September 19, 2026, Hugo Boss was up 5.29 percent year to date and down 0.76 percent on the session shown in the snapshot. The same source also noted UBS as the latest rating change on September 18, 2026.
Hugo Boss stock facts
- Company: Hugo Boss AG
- ISIN: DE000A1PHFF7
- Ticker: BOSS
- Trading venue: Xetra
- Price (as of September 18, 2026): EUR 37.99
- Market capitalization: EUR 2.67 billion (as of September 18, 2026)
- Sector / Industry: Consumer Discretionary / Apparel, Accessories and Luxury Goods
- Index membership: MDAX
