Hotai Motor opens Hilux event. Hotai Motor stock sits 13.74 percent below its high
Published on 10/15/2026 at 10:45 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWSOperating update and valuation
- Hotai Motor listed a Hilux owner event on October 14, 2026.
- September revenue rose 26.16 percent year over year to TWD 26.76 billion.
- Hotai Motor had a TWD 304.2 billion market capitalization as of October 15, 2026.
Hotai Motor (ISIN TW0002207008) was last at TWD 546.00 on the Taiwan Stock Exchange on October 15, 2026 at 1:30 p.m. TST. The company's October 14, 2026 website update listed registration for a Toyota Hilux owner event, giving the latest operational signal alongside a strong September revenue increase.
What does the latest revenue show?
Hotai Motor reported September 2026 consolidated revenue of TWD 26.76 billion, up 26.16 percent from the same month a year earlier. For the first nine months of 2026, revenue reached TWD 241.19 billion, an increase of 14.44 percent year over year, according to CNA on October 12, 2026.
The revenue mix also shows a growing contribution from Japan. CNA reported that the Japanese dealership business contributed TWD 4.47 billion in September 2026, equal to 16.70 percent of group revenue, while Hotai's rental businesses continued expanding mobility services.
Three events shape the picture
On October 3, 2026, Hotai Motor kept its 2026 Taiwan new-vehicle market estimate at 430,000 units and its own sales target at 165,000 units, as Yahoo reported. On October 6, 2026, Hotai Motor listed an upgraded Toyota Town Ace launch with additional equipment. On October 14, 2026, the company listed the Hilux owner event on its website.
November event date
Hotai Motor's website lists the HINO GO event for November 7 to November 8, 2026, in Kaohsiung, linking the company's commercial-vehicle business with a scheduled customer event.
Stock valuation stays below the high
Hotai Motor's TWD 546.00 last price was 13.74 percent below its TWD 633.00 52-week high and above its TWD 455.00 low on October 15, 2026. The company had a market capitalization of TWD 304.2 billion and traded in the consumer cyclical auto dealership sector on that date.
The latest figures leave two competing signals for investors: revenue growth is broad enough to lift the nine-month total by 14.44 percent, while the share price remains below its yearly peak. The next operational marker is the November HINO event.
Hotai Motor's latest available Taiwan quote was TWD 546.00 on October 15, 2026 at 1:30 p.m. TST, while the 52-week range was TWD 455.00 to TWD 633.00.
Hotai Motor key facts
- Company: Hotai Motor Co., Ltd.
- ISIN: TW0002207008
- Ticker: 2207
- Price Taiwan Stock Exchange: TWD 546.00 as of October 15, 2026 at 1:30 p.m. TST
- Market capitalization: TWD 304.2 billion as of October 15, 2026
- 52-week range: TWD 455.00-TWD 633.00 as of October 15, 2026
- Sector / Industry: Consumer Cyclical / Auto Dealerships
- Index: TAIEX
Market context: Market report TAIEX.
