Hasbro stock rises 1.06 percent to USD 87.73 in Nasdaq trading
Published on 09/25/2026 at 17:00 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWS
Hasbro stock (ISIN US4267811090) was trading at USD 87.73 on Nasdaq at 10:58 a.m. ET on September 25, 2026, up 1.06 percent from the prior close. The immediate catalyst is a Goldman Sachs price-target cut reported on September 24, while the latest quarterly figures show revenue growth alongside lower adjusted earnings per share.
Goldman Sachs lowers its target
As MarketBeat reported on September 24, 2026, Goldman Sachs reduced its Hasbro target from USD 117.00 to USD 115.00 and kept a Buy rating. The same report put the analyst consensus at Moderate Buy with an average target of USD 109.50, based on 12 Buy ratings and four Holds.
The target revision is a measured counterpoint to the share move. At USD 87.73, the stock was below both the revised Goldman Sachs target and the USD 109.50 consensus figure during Nasdaq trading on September 25, 2026.
Q2 revenue grows as EPS slips
According to Zacks, Hasbro posted USD 1.14 billion in net revenue in Q2 fiscal 2026, up 16.2 percent year over year. Adjusted EPS was USD 1.28, down 1.5 percent from USD 1.30 in the prior-year quarter, but it exceeded the USD 1.17 consensus estimate by 9.4 percent.
The margin picture explains why the quarterly beat does not remove every operating question. Adjusted operating margin was 24.8 percent in Q2 fiscal 2026, down 40 basis points from 25.2 percent, while adjusted EBITDA reached USD 330 million, up 9.4 percent year over year.
Guidance points to higher margins
Hasbro's fiscal 2026 outlook calls for revenue growth of 5-7 percent in constant currency, compared with the previous 3-5 percent range, according to Zacks. Adjusted operating margin guidance was raised to 25-26 percent from 24-25 percent, and adjusted EBITDA guidance moved to USD 1.45 billion-USD 1.50 billion from USD 1.40 billion-USD 1.45 billion.
The strongest operating contribution came from Wizards of the Coast and Digital Gaming, whose Q2 fiscal 2026 revenue increased 27 percent. That segment growth supports the upgraded full-year margin outlook, while the 40-basis-point consolidated margin decline shows that investment and expense pressure remain part of the earnings equation.
Hasbro stock trades above its yearly low
Hasbro stock was trading at USD 87.73 on Nasdaq at 10:58 a.m. ET on September 25, 2026, with volume of 205,116 shares. Its 52-week range was USD 69.50 to USD 106.98, and market capitalization stood at USD 12,373,831,090 on the same date.
Hasbro stock key facts
- Company: Hasbro, Inc.
- ISIN: US4267811090
- Ticker: HAS
- Trading venue: Nasdaq
- Price (as of September 25, 2026, 10:58 a.m. ET): USD 87.73
- Market capitalization: USD 12,373,831,090 (as of September 25, 2026)
- 52-week range: USD 69.50-USD 106.98 (as of September 25, 2026)
- Sector / Industry: Consumer Cyclical / Leisure
