Hasbro director acquires 744 units. Hasbro stock sits 16.30 percent below its high
Published on 10/05/2026 at 11:59 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWS
Hasbro director Lisa Gersh acquired 744 phantom stock units on September 30, 2026, leaving her with 46,775 units, according to StockTitan. Hasbro stock sits 16.30 percent below its Nasdaq 52-week high of USD 106.98, based on a USD 89.54 price and the same October 2, 2026 market snapshot.
Insider award adds a dated signal
The award was made through Hasbro's Deferred Compensation Plan for Non-Employee Directors, and each unit corresponds to one common share. The filing also reported a per-unit value of USD 87.68, giving the transaction a clearly defined market reference.
The award is compensation rather than an open-market purchase, so its message is narrower than a cash investment by a director. It nevertheless places a concrete company event alongside a stock price that remains below its yearly peak.
Magic drives second-quarter growth
Hasbro generated USD 1.14 billion of revenue in the second quarter of 2026, up 16.20 percent from USD 980.80 million a year earlier, according to Financial Report Insights. Adjusted earnings per share were USD 1.28, compared with USD 1.30 in the second quarter of 2025, while GAAP diluted earnings per share were USD 1.12.
The business mix explains the contrast. Wizards of the Coast and Digital Gaming revenue increased 27.10 percent to USD 663.80 million, while Consumer Products revenue rose 4.70 percent to USD 463.00 million and Entertainment revenue fell 20.00 percent to USD 12.80 million.
October 20 sets the next test
Hasbro announced on September 29, 2026, that it will release third-quarter 2026 results before the market open on October 20, 2026, with the earnings call scheduled for 8:30 a.m. Eastern Time, according to Hasbro. The date matters because the second-quarter growth rate was concentrated in gaming while the toy business expanded more slowly.
Euro quote and Nasdaq context
Hasbro stock was trading at EUR 79.51 at Lang & Schwarz on October 5, 2026 at 11:51 a.m. CEST, down 0.08 percent versus the prior close of EUR 79.57 on October 2, 2026. The primary Nasdaq quote was USD 89.54 on October 2, 2026, with a 52-week range of USD 69.50 to USD 106.98.
The further course of trading is shown by the continuously updated real-time quote of Hasbro stock.
Hasbro stock at a glance
- Company: Hasbro, Inc.
- ISIN: US4180561072
- Ticker: HAS
- Primary exchange: Nasdaq
- Price Lang & Schwarz (as of October 5, 2026, 11:51 a.m. CEST): EUR 79.51
- Change versus prior close: minus 0.08 percent
- Prior close Lang & Schwarz (October 2, 2026): EUR 79.57
- Market capitalization: USD 12.6 billion (as of October 5, 2026)
- 52-week range: USD 69.50-106.98 (as of October 2, 2026)
- Sector / Industry: Consumer Cyclical / Leisure
- Next earnings date: October 20, 2026
