Haier Smart Home stock reports H1 revenue decline and profit drop
Published on 10/07/2026 at 10:10 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWSHaier Smart Home stock was trading at HKD 19.71 on the Hong Kong Stock Exchange on October 7, 2026, down HKD 0.23 or 1.15 percent from the prior close. The latest interim report showed CNY 152.115 billion in first-half 2026 revenue, a 2.8 percent year-over-year decline, while net profit attributable to shareholders fell 14.27 percent to CNY 10.316 billion, according to Cheaa on September 22, 2026.
Revenue turns positive in Q2
The half-year decline masks a stronger second quarter. Revenue reached CNY 78.428 billion in Q2 2026, up 1.36 percent from a year earlier, while gross margin climbed to 29.00 percent, an increase of 0.62 percentage points, according to Futubull in its September 11, 2026 report.
The improvement was concentrated in Smart HVAC Solutions, where Q2 revenue rose 5.70 percent year over year to CNY 44.754 billion. Smart Home Appliances revenue fell 6.04 percent to CNY 88.952 billion, making the segment mix central to the earnings story.
Margins face a tougher test
Haier's first-half gross margin increased 0.36 percentage points to 27.23 percent, but its net profit margin declined 0.83 percentage points to 7.15 percent. Foreign-exchange losses of CNY 911 million and weaker demand in the Americas added pressure to earnings, according to Futubull.
Jefferies kept a Hold rating on October 2, 2026, and cut its Hong Kong price target from HKD 22 to HKD 21. The research cited margin recovery, Chinese price pressure and weak US demand as key issues, according to Futubull.
Buyback supports the share count
Haier repurchased 4,550,000 H shares between September 9 and September 30, 2026, spending HKD 93,577,260.29 and planning to cancel the repurchased shares, according to FilingReader on September 30, 2026. That capital action offers support for shareholders while operating profit remains tied to regional demand and product mix.
Haier Smart Home stock stays below its yearly high
The stock was last at HKD 19.71 on October 7, 2026, at 3:54 p.m. HKT. Its 52-week range was HKD 19.05 to HKD 28.20, placing the latest price HKD 8.49 below the yearly high.
Haier Smart Home stock facts
- Company: Haier Smart Home Co., Ltd.
- ISIN: CNE1000048K8
- Ticker: 6690
- Trading venue: Stock Exchange of Hong Kong Limited
- Price (as of October 7, 2026, 3:54 p.m. HKT): HKD 19.71
- Market capitalization: HKD 181.8 billion (as of October 7, 2026)
- 52-week range: HKD 19.05-28.20 (as of October 7, 2026)
- Sector / Industry: Consumer Cyclicals / Household Goods
