CELH, US15118V2079

Celsius Holdings stock gets a Hold upgrade after Q2 miss

Published on 10/05/2026 at 15:37 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWS

Celsius Holdings stock was trading at USD 26.78 on October 5, 2026, after a Hold upgrade. Q2 revenue reached USD 818 million, while EPS missed consensus.

CELH, US15118V2079, Illustration mit AI erstellt.

Celsius Holdings (ISIN US15118V2079) was trading at USD 26.78 on Nasdaq at 9:36 a.m. ET on October 5, 2026, while Wall Street Zen raised its rating from Sell to Hold. The move follows a second-quarter report that combined 10.6 percent revenue growth with an earnings miss, leaving investors to weigh portfolio expansion against weaker core-brand sales.

Hold upgrade meets a quarterly miss

According to MarketBeat on October 4, 2026, Wall Street Zen moved Celsius from Sell to Hold. The broader analyst view remained Moderate Buy, with 14 Buy ratings, five Holds and two Sells.

The second-quarter numbers explain the cautious tone. Celsius generated USD 817.93 million in revenue in Q2 2026, versus USD 870.08 million expected, while EPS was USD 0.36 against consensus of USD 0.41, according to MarketBeat.

Alani Nu offsets core-brand pressure

According to Benzinga in its October 5, 2026 transcript, portfolio revenue reached USD 818 million, up 11 percent year over year. Alani Nu net sales rose 21 percent to USD 364 million, while brand Celsius net sales fell 12 percent as the company worked through SKU rationalization and inventory rebalancing.

The mix matters more than the headline growth rate. Gross margin held at 48 percent in Q2 2026, but adjusted EBITDA declined to USD 184 million from USD 210 million in the year-earlier quarter, according to Benzinga. Management said the third quarter should resemble the second before the Celsius brand returns to growth exiting the year.

Target price stays above Nasdaq quote

The analyst consensus cited by MarketBeat was Moderate Buy with an average target of USD 43.38. That target lies 61.99 percent above the USD 26.78 Nasdaq price, a gap that reflects continued confidence in the acquired brands but also leaves the stock sensitive to execution.

Stock Analysis identifies Celsius as a consumer staples company in the non-alcoholic beverages industry. Its portfolio includes CELSIUS, Alani Nu and Rockstar, giving the company several growth channels while the original CELSIUS brand is being reset.

CELH remains below its yearly high

CELH was trading at USD 26.78 on Nasdaq on October 5, 2026, with a daily gain of 0.11 percent, a market capitalization of USD 6.8 billion and volume of 299,874 shares. The 52-week range was USD 23.56 to USD 66.74, placing the stock closer to its yearly low than its high.