Brown-Forman stock trades 15.25 percent below its 52-week high
Published on 09/25/2026 at 16:20 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWS
Brown-Forman stock trades 15.25 percent below its 52-week high, at USD 26.39 on the NYSE on September 25, 2026. The latest operating report showed revenue pressure, but diluted earnings per share and cash generation improved in the first quarter of fiscal 2027.
Sales slipped in fiscal Q1
According to Business Wire on September 2, 2026, first-quarter fiscal 2027 net sales fell 1 percent year over year to USD 911 million from USD 924 million. Reported operating income declined 3 percent to USD 252 million, while organic operating income increased 4 percent.
The comparison is mixed rather than uniform. Diluted EPS rose 6 percent to USD 0.38 from USD 0.36, gross margin expanded to 60.2 percent from 59.8 percent, and operating cash flow reached USD 173 million from USD 160 million.
Ready to drink offsets tequila
The portfolio split explains the tension in the results. Ready-to-drink net sales increased 20 percent, led by New Mix, while tequila net sales fell 12 percent in the same quarter, according to Business Wire.
Reuters reported on September 2, 2026, that sales of USD 911 million came below the USD 914.9 million average estimate compiled by LSEG, while EPS of USD 0.38 exceeded the USD 0.37 estimate.
Targets point in different directions
Analyst views also show a split assessment. MarketScreener listed UBS raising its target from USD 27 to USD 30 on September 4, 2026, while JPMorgan lowered its target from USD 26 to USD 25 on September 3, 2026, and Barclays moved its target from USD 27 to USD 28 on August 26, 2026, according to MarketScreener.
Brown-Forman reaffirmed a fiscal 2027 outlook for flat organic net sales and a 3 percent to 5 percent decline in organic operating income. For investors, the key tension is clear: product innovation is growing, while tequila and broader spirits demand are weighing on the top line.
The share is 15.25 percent below its yearly high
The Class A share was trading at USD 26.39 on the NYSE on September 25, 2026, at 10:17 a.m. ET, down 0.06 percent from USD 26.40. The 52-week range was USD 23.01 to USD 31.14, and market capitalization stood at USD 12,098,100,569.
Brown-Forman stock data
- Company: Brown-Forman Corporation
- Ticker: BFA
- Trading venue: NYSE
- Price (as of September 25, 2026, 10:17 a.m. ET): USD 26.39 intraday
- Market capitalization: USD 12,098,100,569 as of September 25, 2026
- 52-week range: USD 23.01-31.14 as of September 25, 2026
- Sector / Industry: Consumer Staples / Beverages
