BMW stock gains as Morgan Stanley lifts target to EUR 76
Published on 09/15/2026 at 11:26 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWS
BMW stock (DE0005190003) traded at EUR 62.5716 on Xetra on September 11, 2026, while Morgan Stanley lifted its target to EUR 76 from EUR 74 on September 14, 2026. BMW AG also repurchased 410,911 ordinary shares in its 2025-2027 buyback program in the week to September 13, 2026.
Target raised to EUR 76
According to ii on September 14, 2026, Morgan Stanley raised BMW's price target to EUR 76 from EUR 74 and kept the rating at Overweight. The same report says that target implies about 20 percent upside versus a current price of EUR 63.46.
According to TipRanks on September 14, 2026, BMW AG bought back 410,911 ordinary shares between September 7 and September 13, 2026. The same item puts the weighted average purchase prices around EUR 62 to EUR 64 per share and lists a current market cap of EUR 38.14 billion.
Buyback supports the stock
BMW's latest buyback tranche is large enough to matter for daily trading, and the reported purchase band of EUR 62 to EUR 64 sits close to the Xetra quote of EUR 62.5716 on September 11, 2026. In the same report, the repurchase volume of 410,911 shares gives investors a concrete gauge of management's capital-return pace.
Yahoo Finance's BMW listing shows second-quarter fiscal 2026 revenue of USD 31.26 billion, earnings of USD 1.24 billion and a profit margin of 3.95%.
BMW stock level
BMW stock stood at EUR 62.5716 on Xetra on September 11, 2026, with the quote sitting below Morgan Stanley's EUR 76 target and inside the buyback price band of EUR 62 to EUR 64. That makes the current gap to the broker target the main valuation marker for the shares.
BMW stock facts
- Company: Bayerische Motoren Werke AG
- ISIN: DE0005190003
- Ticker: BMW
- Trading venue: Xetra
- Price (as of September 11, 2026): EUR 62.5716
- Market capitalization: EUR 38.14 billion
- Sector / Industry: Automobiles / Premium vehicles
- Index membership: DAX
