Ströer, DE0007493991

Berenberg kept Buy rating for Ströer stock with EUR 52 target

Published on 10/13/2026 at 11:00 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWS

First-half revenue reached EUR 1.04 billion, up 2.70 percent organically. Ströer stock costs EUR 36.75 on October 13, 2026, 12.50 percent below EUR 42.00.

Key points in brief

  • Berenberg kept its Buy rating and EUR 52.00 target for Ströer on October 8, 2026.
  • First-half revenue reached EUR 1.04 billion, up 2.70 percent organically.
  • Ströer was trading at EUR 36.75 at Lang & Schwarz on October 13, 2026, with a minus 0.24 percent change versus the Xetra close of EUR 36.84.
  • The stock is part of the MDAX and has a market capitalization of EUR 2.1 billion.
Schwarzweiß-Dokumentarfoto eines Technikers bei der Montage eines digitalen Werbebildschirms
Ströer SE & Co. KGaA (DE0007493991) installiert Außenwerbetechnik, dokumentarisch in Schwarzweiß-Reportage-Fotografie festgehalten, Illustration mit AI erstellt.

Ströer (ISIN DE0007493991) was trading at EUR 36.75 at Lang & Schwarz on October 13, 2026 at 10:50 a.m. CEST. On October 8, 2026, Berenberg kept its Buy rating and EUR 52.00 target, according to FinanzNachrichten. The target lies 41.50 percent above the Lang & Schwarz price.

Three dated signals for Ströer

On September 21, 2026, Ströer moved into the MDAX product group, changing from SDX1 to MDX1, according to Deutsche Börse. On October 2, 2026, an EQS filing showed UBS Group holding total voting rights of 3.17 percent in Ströer, including 3.01 percent attached to shares, according to EQS News. Berenberg's October 8 target of EUR 52.00 is the latest of these three dated signals.

What does the target imply?

The EUR 52.00 target sits 41.50 percent above the EUR 36.75 Lang & Schwarz quote, a wide gap that puts operating delivery ahead of valuation theory. Berenberg described Ströer's outdoor advertising business as solid while identifying challenges in the non-core business, according to FinanzNachrichten.

The latest operating figures support that split. In the first half of 2026, OOH Media revenue rose 8.00 percent to EUR 491.0 million, while digital outdoor advertising grew 18.50 percent. Adjusted EBITDA in that segment increased more than 10.00 percent to EUR 224.0 million, and group organic revenue rose 2.70 percent to EUR 1.04 billion, according to InvestmentWeek. The same report said adjusted EBITDA increased 3.00 percent to EUR 273.0 million.

Next reporting date is November 12

Ströer's next scheduled event is publication of its quarterly statement for the third quarter on November 12, 2026, according to the company's Investor Relations calendar. The report will test whether outdoor advertising growth can offset pressure in DaaS and E-Commerce.

Stock remains below its yearly high

Ströer was trading at EUR 36.75 at Lang & Schwarz on October 13, 2026 at 10:50 a.m. CEST. The quote was minus 0.24 percent versus the Xetra close of October 12, 2026 at EUR 36.84, while the 52-week range was EUR 28.85 to EUR 42.00 and market capitalization was EUR 2.1 billion.

The further course of trading is shown by the continuously updated real-time quote of Ströer stock.

Ströer stock facts

  • Company: Ströer SE & Co. KGaA
  • ISIN: DE0007493991
  • WKN: 749399
  • Ticker: SAX
  • Primary exchange: Xetra
  • Price Lang & Schwarz as of October 13, 2026, 10:50 a.m. CEST: EUR 36.75
  • Change versus Xetra close: minus 0.24 percent
  • Xetra close October 12, 2026: EUR 36.84
  • Market capitalization: EUR 2.1 billion as of October 13, 2026
  • 52-week range: EUR 28.85-EUR 42.00 as of October 13, 2026
  • Sector / Industry: Services / Advertising
  • Index membership: MDAX
  • Next earnings date: November 12, 2026

Market context: Market report MDAX.

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