Ströer, DE0007493991

Berenberg keeps EUR 52 target for Ströer stock

Published on 10/20/2026 at 10:02 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWS
First-half 2026 revenue rose 2.70 percent to EUR 1.04 billion. Ströer stock costs EUR 37.75 on October 20, 2026, 0.35 percent above Xetra close.

Analyst view and operating trend

  • Berenberg maintained its Buy rating and EUR 52.00 target on October 8, 2026.
  • OOH Media revenue reached EUR 491 million in the first half of 2026, up 8.00 percent.
  • Ströer stock trades at EUR 37.75 at 9:59 a.m. CEST at Lang & Schwarz on October 20, 2026, 0.35 percent above the Xetra close of October 19, 2026.
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Ströer (ISIN DE0007493991) was trading at EUR 37.75 at Lang & Schwarz on October 20, 2026, at 9:59 a.m. CEST, 0.35 percent above the Xetra close of October 19, 2026, at EUR 37.62. wallstreetONLINE reported that Berenberg maintained its Buy rating and EUR 52.00 price target on October 8, 2026.

Operating growth meets a weak segment

Investment Week reported that OOH Media revenue rose 8.00 percent to EUR 491 million in the first half of 2026. Digital out-of-home revenue increased 18.50 percent, while adjusted EBITDA in the segment rose 10.00 percent to EUR 224 million.

At group level, first-half 2026 revenue grew organically 2.70 percent to EUR 1.04 billion and adjusted EBITDA increased 3.00 percent to EUR 273 million. The same report said Ströer expected mid-single-digit growth in out-of-home revenue for the third quarter, while DaaS and E-Commerce revenue was expected to decline by a low double-digit percentage.

Three target changes frame the case

On September 24, 2026, a Berenberg strategy study highlighted a EUR 52.00 target and the operating split between the core business and weaker adjacent activities, as reported by Investment Week. On October 2, 2026, FinanzNachrichten reported that Goldman Sachs cut its target from EUR 38.50 to EUR 37.50 and retained its Sell rating. On October 8, 2026, Berenberg kept its EUR 52.00 target and Buy rating.

What does the EUR 52 target imply?

The Berenberg target lies 37.75 percent above the Lang & Schwarz price. That gap is larger than Ströer's 52-week distance from its EUR 42.00 high, which is 10.12 percent, and leaves the operating split as the central test for the valuation.

November 12 results set the next date

Ströer's investor-relations calendar lists the publication of its third-quarter 2026 statement for November 12, 2026, including a results call. The date will give investors a new measure of whether out-of-home growth is offsetting pressure in DaaS and E-Commerce.

Stock holds above the Xetra close

Ströer was trading intraday at EUR 37.75 at Lang & Schwarz on October 20, 2026, at 9:59 a.m. CEST, 0.35 percent above the Xetra close of October 19, 2026, at EUR 37.62. The stock's 52-week range is EUR 28.85 to EUR 42.00, while market capitalization is EUR 2.1 billion as of October 20, 2026. The further course of trading is shown by the continuously updated real-time quote of Ströer stock.

Ströer stock facts

  • Company: Ströer SE & Co. KGaA
  • ISIN: DE0007493991
  • WKN: 749399
  • Ticker: SAX
  • Primary exchange: Xetra
  • Price Lang & Schwarz (as of October 20, 2026, 9:59 a.m. CEST): EUR 37.75
  • Change versus Xetra close: plus 0.35 percent
  • Xetra close (October 19, 2026): EUR 37.62
  • Market capitalization: EUR 2.1 billion (as of October 20, 2026)
  • 52-week range: EUR 28.85-EUR 42.00 (as of October 20, 2026)
  • Sector / Industry: Media and advertising
  • Index membership: MDAX
  • Next earnings date: November 12, 2026

Market context: Market report DAX.

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