Berenberg cuts HelloFresh target as HelloFresh stock gains 1.27 percent

Published on 10/06/2026 at 10:45 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWS

Revenue hit EUR 1.55 billion in second quarter 2026, net profit EUR 2.8 million. HelloFresh stock costs EUR 2.39 on October 6, 2026 versus EUR 2.36.

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HelloFresh stock was trading at EUR 2.39 at Lang & Schwarz on October 6, 2026 at 10:37 a.m. CEST, up 1.27 percent versus the prior close of EUR 2.36. According to finanzen.net on September 28, 2026, Berenberg cut its HelloFresh target from EUR 9.00 to EUR 5.00 while retaining a Buy rating.

Berenberg keeps a Buy rating

The target reduction reflects weaker customer acquisition and a more cautious view of HelloFresh growth in 2027. At EUR 5.00, the new target stands 109.21 percent above the Lang & Schwarz price of EUR 2.39, using the same euro currency and October 6, 2026 reference.

For investors, the contrast is sharp: the rating remains positive, but the target has fallen 44.44 percent from EUR 9.00. That gap makes customer acquisition and marketing efficiency central to the next earnings update.

Guidance points to weaker growth

Yahoo Finance reported on September 25, 2026 that HelloFresh cut its 2026 constant-currency revenue outlook to a 9 to 11 percent decline from a previous 3 to 6 percent decline. Adjusted EBITDA guidance was reduced to EUR 350 million to EUR 370 million from EUR 375 million to EUR 425 million.

The guidance reset is tied to weaker new-customer acquisition after lower-than-planned marketing spending during the back-to-school period. The company also expects third-quarter 2026 revenue to decline 11 to 12 percent in constant currency, according to the same September 25 report.

Second-quarter profit stayed positive

Markets Insider reported that HelloFresh generated EUR 1.55 billion of revenue in the second quarter of 2026, down from EUR 1.70 billion a year earlier, a decline of 8.82 percent. Net profit was EUR 2.8 million, versus EUR 13.3 million in the second quarter of 2025, a decline of 78.95 percent.

HelloFresh investor relations lists the next quarterly statement for November 5, 2026, giving the market a scheduled test for the revised outlook and the customer-acquisition strategy.

Stock trades above its prior close

HelloFresh stock was trading at EUR 2.39 at Lang & Schwarz on October 6, 2026 at 10:37 a.m. CEST, up 1.27 percent versus the EUR 2.36 prior close at Lang & Schwarz. The further course of trading is shown by the continuously updated real-time quote of HelloFresh stock.